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First considered as a simple tool for hiring, LinkedIn has become a very popular platform for generating leads and building clientele. Entrepreneurs have expanded their businesses by not just building their network but also generating leads to acquire a good amount of clients on LinkedIn.  Considering the importance of social media for businesses, LinkedIn has come out as one of the most imp...
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Starting out in the business world can be tough. No matter what sort of field you’re planning to go into, it’s likely that you will have a wide range of competitors who are fighting for the same custom. For your startup to be a success, you need to know how to attract customers to your business. Using the right marketing strategies can be the determining factor in how much interest you...
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It is a worrying thought; when you work for an organisation whose services many people could benefit from, to come across people you could help or who would be interested in an organisation like yours – but who have no idea your organisation exists! It can be especially dispiriting to wonder how many more people there are out there who you have not met – but whose lives would be improv...
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Ricochet is an artificial intelligence platform that uses machine learning and natural language processing to not only find new business leads for you, but also to ensure that they are solid leads that fit the needs of your company. For those who grind through the painful work of generating leads, the monthly target never changing while the pool of potential new clients seems to shrink every day,...
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The benefits of sales coaching are undeniable and have been proven time and time again. Sales coaching allows your employees to unleash their true potential, reach their targets, and allows them to become independent thinkers. A properly coached sales team will be more efficient and increase your bottom line. In this article, we’re going to give you five reasons why every business should con...
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From understanding more about supplier and business customer negotiations, to contracts, understanding heads of terms, what should be included in a terms of contract, limitation of liability, through to terms specific to technology and intellectual property, we chatted to Adrian O'Connell, Partner at commercial law firm Tughans, to find out more about supplier and business customer negotiations an...
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Influencer marketing has become a key promotional tool for brands and companies. With this in mind, RDB offer up their do's and don'ts when working with influencers. RDB develops socially driven communications by providing purpose driven brand strategy and creative excellence in the fields of branding, content, social media, mobile, video & motion. Notable clients include Western Union and Gl...
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Twigdoo offers a lead management service for businesses - a service which engages and converts leads whilst providing a high quality sales experience... As we all know, generating leads is essential for every business and converting those leads into clients or sales can be a time consuming and often challenging process. Therefore anything which serves to make that process a tad easier ought to be...
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Continually wants to make sure you never miss another lead from your business website. By replacing contact forms with smart messaging, Continually want to make it easier for customers to quickly get the information they need, and businesses, the ability to convert more website visitors...into customers. Belfast-based startup Continually is a new platform for generating more leads by using conver...
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Many consumers are moving into the realm of purchasing through social media. These are a few of the signs that your business needs to take advantage of social selling. The business world is constantly evolving, and one rapidly changing area is in the way purchases are being completed. While the standard purchasing methods remain an option, many consumers are moving into the realm of purchasin...
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