Shopping companion app dip to make the high-street great again
by Startacus Admin
dip is a new free to download and free to use shopping companion app that will show users relevant deals based on their hyper-location.
A young startup team based in Belfast, Northern Ireland is launching a new mobile app intended to disrupt the voucher industry at the end of this month.
The app is called dip which is an acronym for Deals in Places. It allows users to access deals, discounts and vouchers based on where they are in Belfast. It has been 
predicted that retailers will use this new platform to target consumers that are in strategic locations such as commuter dense streets and areas occupied by their competitors.
Chloe Henning, dip's CCO said, “we’re really excited to throw such a disruptive spanner in the works on the high-street. We’re dedicated to putting the power of choice in the consumer’s hand via their mobile phone whilst encouraging healthy competition amongst retailers along the way”.
The app is free to download and the deals found on the app are free to save and redeem. Glenn Reid, dip’s CEO explains, “this is made possible 
because it is a self-service pay-per-click platform, much like Facebook and Google. Businesses create their own deals, target them to the appropriate audience and decide where on the high street they can be accessed.”
The team of five behind dip, two of which are current students, have benefited from the thriving startup scene in Belfast. They’ve received support from both of the city’s universities and currently work from the recently opened Catalyst Fintech Hub located in the centre of the city. At the recent Queens University Enterprise Ball, dip COO Francesca Morelli scooped two awards, 'Rising Star' and the 'People’s Choice’ best pitch.
The dip app will launch in Belfast in May 2019 on Android and on iOS shortly after. We look forward to following their journey as they more than dip their toes in the local startup scene.
In other NI startup news:
Northern Ireland startups sought for upSTART 2019
Our lowdown on key startup support and help available in Belfast
G-Science aims to optimise the performance of esports athletes
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Published on: 16th May 2019
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