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Virtual reality allows you to detach from your physical surroundings and interact with a digital environment. The technology creates specific software environments that allow people to become so immersed it replaces awareness of their actual surroundings.  The technology has been around for years now and while originally used in gaming, it's gaining ground in many other areas. Ironically, it...
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The odds are that augmented reality will be the next big thing. Nate Vickery, Editor at Bizzmark Blog, explains why..."New technologies such as AI, machine learning, and VR have already become part of our daily lives. They have found numerous practical uses, and it’s expected that they’ll continue to develop much faster in the future.Besides these obvious sure bets that will most certa...
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We have written before about ways in which virtual reality will shape the future and only recently about the closely related augmented reality, in the shape of mobile game Safari Central. These are two sibling technologies that have been around for quite a long time, but are just now beginning to come into their own. The possibilities are exciting. But in order for designers and creators to make a...
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Virtual reality can be used for travelling to other worlds to shoot aliens, bringing Vikings back to life, ride roller coasters, or even as the central feature of a theme park! But it can be used for far more important, real world things too. We have written previously about how virtual reality can and will take a role in various areas of our lives, including medicine and education, however there ...
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What do you think of when you think ‘Ireland’? You think ‘Vikings’, of course! What do you think of when you think ‘Waterford’? Why, you think ‘Vikings’, of course! Waterford was founded by Viking raiders in 914 AD, so it was only natural that Waterford be host to ‘King of the Vikings’, the world’s first virtual reality Viking adven...
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Many of us won’t know the name Zhang Yimou off the top of our heads, but most of us will probably recognise some of the titles he is best known for directing: House of Flying Daggers, Hero, the 2008 Beijing Olympics opening ceremony… Zhang is something of a visionary, and he has brought this across to the co-founding of his new venture, SoReal. Situated in Beijing, just two blocks fr...
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We have been shopping for hundreds of years. We’re fairly sure how it works. Yet even the retail industry in which we participate practically daily can be improved upon and be a platform for innovation. It just goes to show that all business is evolving, always. Here for example, are five retail innovations that show us that we should never rest on our laurels. i.Dummy... Creepy mannequins...
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Virtual reality is about to take off in a big way. Not only does Alton Towers have the world’s first virtual reality roller coaster, but Sony’s Playstation VR (previously Project Morpheus) and Facebook’s Oculus Rift, among others, are on the cusp of release and we think they are going to have an impact far beyond twirling a lightsaber about in the next Star Wars game. To fully di...
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The World’s First Virtual Reality Roller Coaster Virtual reality is one of the most rapidly developing areas of technology.  No surprise then, that the number of startups involved in the growth, implementation, and integration of this one-time mainstay of the science fiction genre has shown similar increases in recent years.  But it isn’t just highly ambitious and innovativ...
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