Tips

Last month our friend Sophie Turton, digital and content marketing specialist at creative digital agency Bozboz shared her handy guide 11 handy content marketing tips for businesses on a shoestring with Startacus. This month she returns with another rather fab post on getting the most out of Paid Facebook Adverts. Over to Sophie to explain all... “Facebook is one of the most powerful market...
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What Qualities Will the Next Generation of Entrepreneurs Need to Stand Out? Entrepreneurs are a special bunch. They believe in themselves enough to work hard for the success of their business. However, some entrepreneurs are better at the game than others. Either way, entrepreneurship is difficult, but some people just seem to be better at it. What qualities should the next generation of entrep...
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This week's Guest Writer on Startacus is Startacus member Ghilaine Chan. In the simplest terms, Ghilaine helps people to run their business, making them more productive, efficient and customer focused, by looking at what isn't working and getting it to run more smoothly. Here she writes for Startacus from her experience on the ABC (and D,E and F) of Business Networking. “Networking can se...
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Helen Murphy is a Consultant with extensive experience in Customer Service Training. 15 years in the hospitality industry has given Helen the insight and experience into what is expected by customers. Giving practical and useful advice on the importance of great, ongoing customer service skills, particularly to start-ups, is one of her specialities. Helen also works with entrepreneurs in Start You...
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Welcome to part 3 of our guide to writing a business plan.  Section 5- The History of the Business and its Team The simple truth is that no matter how revolutionary your product is, you also need to sell the idea that the team you have constructed to bring it to fruition are ready and capable to deliver.  No matter who the person reading your business plan is, they will be very keen to ...
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Thanks for joining us at Startacus, the Self Start Society.  Here’s part two of our guide to writing a business plan. Section 2 -An overview of your business This is essentially a profile of your business! It follows on naturally and logically from your executive summary, in the sense that it introduces and explores some key insights into the business you are proposing, with ...
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You already know how to write a business plan…but you have been told you don't, and now you probably believe it. You have been told what a complicated process it is.  You have been told how difficult it is.  You have been told that without an expert by your side you will fail.   Getting to grips with the layout, structure, and formatting of your business plan is not th...
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The world of startups, entrepreneurship, and technology can sometimes be a rather confusing place, especially when it seems that every day ‘they’ are coming up with new peculiar and puzzling startup words to describe the latest trends.  ‘FinTech’ was one, A /B Testing another ‘growth hacking’ was another, but now the dictionary busters have really outd...
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Mariana Lucia Marquez is the co-founder of previously awarded Startacus Startup of the Week MetaSpeech.com a public speaking consultancy that helps entrepreneurs upgrade their non-verbal communication. With previous fab articles for Startacus including posture tips for pitching entrepreneurs and eye contact tips for pitching entrepreneurs Mariana now returns with the third post in h...
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‘Bank’s remain rather unwilling to lend’... I know, shocking!   It’s become something of a cliché now hasn’t it?  The intrepid entrepreneur, in valiant search of business finance, only to find themselves repeatedly rejected like a Woolworth’s loyalty card.   Indeed, despite what it might say in their window displays, big banks remain h...
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Our friend Sophie Turton, digital and content marketing specialist at creative digital agency Bozboz shares 4 thoughts on the new insurance act, and what its likely impacts will be on businesses. Four things you should know about the new Insurance Act The fate of businesses no longer lies in the hands of insurance companies. For the first time in over 100 years, you’ll be abl...
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Avoiding media misrepresentation - top tips from a PR specialist Mark Knight is a Director at Broadgate Mainland the London PR agency, specialists in financial services public relations amongst many other services.  He sahares some of his top advice on avoiding media misrepresentation.  Is it possible for PR staff to influence editorial content? I was recently asked this very question ...
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