Tips

Entrepreneurship is a lot more than deciding to start a business, coming up with a business name and logo, building a website and watching the customers flood in. There are a lot of unique challenges and ups and downs people don’t necessarily expect when they set out to work for themselves. With that in mind, here are some way in which entrepreneurship might not be for you, and vice ver...
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The beginning of the work day is difficult. Getting going, working out what should be done first, trying not to check social media, checking social media, and then beginning the important job of procrastination. The same can be said for the majority of workers, but more so for the self-employed and Startup Founder, because there is no one but yourself to reprimand you for spending your first ...
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Finding the right supplier for your business can seem daunting when those you are looking at are overseas. All of the same issues with a domestic supplier apply, and more, so it is important to consider everything beforehand.Whether you are buying retail products from a wholesaler or materials from a manufacturer, here are some things to think about when starting a relationship with and working wi...
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If the New Year has given you the motivation to start that new business you’ve been thinking of for a while, there will be a lot to consider and plan in the coming weeks. We have put together this 10 area starting-a-business checklist to help you a little, rounding up some of our most useful beginner articles on the subject, plus some top content from around the internet.   Concept st...
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Previously published on LinkedIn, this excellent article from Ralph Charlton - now owner of Charlton Communications, highlights his journey from 'corporate world' to becoming self employed and 15 subsequent lessons he learnt along the way.... "A little over a year ago I left corporate life and decided to go it alone - from running a FTSE 100 corporate communications department...
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A user journey is the process a customer goes through to reach their end goal on your website. A poor user journey can dramatically affect key factors such as conversion rates or form sign ups. By making sure the pathway to your sites main goal is easy and clear to follow, you are allowing your customers to convert quicker and easier.  If you can pinpoint the customer’s main goal at th...
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Life of a digital nomad is believed to be wonderful, a real fairy tale. You often travel, visiting different countries and meeting a lot of fascinating people and cultures. Besides, you don’t work from 9 to 5 and you are more independent. However, it’s not all sunshine and roses. The lesser-known part is that all moving and traveling sometimes can be tiresome and stressful. Adapting co...
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Whether you are launching a new product, a website, an entire business, or just an advert, market research is crucial to understand what your target audience is interested in, what they react well to, and how your X, Y, and/or Z will fit in that market. With approx 3.4 billion internet users, you would think that this would be easy, but how do you actually go about asking the questions and getting...
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Whatever you do as a business, you have to have an eye on your online output. It doesn’t matter if your startup is heavily digital in its operation or not, the world wide web is no longer an optional extra for a business.  Don’t believe it? Consider this: 81 per cent of customers do some research online before making a purchase. As a business, you need to cater for your customers...
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Catherine Crawford is one of the exhibition stand consultants at Marler Haley. Alongside developing bespoke imagery for their eye-catching exhibition stands, Catherine also provides advice and guidance to businesses on how they can make the most of the time which is invested in attending an exhibition. Here Catherine shares her thoughts on some basics to consider if exhibiting at an event or ...
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Most people believe that nowadays, digital advertising is the only method to market your start business. While this may be true for a particular target group, some of the top marketing strategies happen offline. If you have not been serious with your offline marketing ways, then it is time that you proffer your start-up business a boost with the following methods: Get inventive with business card...
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Written by Anna Lemos- Anna is a creative content editor and strategist at Quick Formations, AKA Quick- an online Ltd. Company registration and formation service. Here Anna talks us through some of the things that nned to be considered if you are thinking of starting up a microbrewery. To Brew of Not to Brew, That is the Question...For the last few years, there has been a craft beer revo...
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