Qudini - innovative queuing solutions for retailers

by Startacus Admin

We take a look at Qudini, the London-based startup that's created innovative solutions for retailers to deliver an excellent customer experience and manage their queues both in-store and virtually...

In July, we wrote about Glug, a startup helping the hospitality sector stay afloat by bringing virtual ordering and payment to customers to cut down on the amount of physical interaction with staff and to avoid queueing.

With the world opening up that bit more, perhaps something else is now needed for a more general purpose. Something that will bring an end to that unpleasant - and now potentially dangerous - feeling of standing in a queue with someone breathing on your neck from two inches away.

That something may come in the form of London-based startup Qudini. To ensure that both social distancing and customer experience are maintained, Qudini allows customers to queue virtually, as well as schedule visits to your premises.

With a range of options to get customers started, from QR codes, to IoT beacons, to self-serve kiosks, you can ensure that your customers are able to join the right queue for what they need, on their phone, and be updated in a personalised manner on their place in it while they peruse, sit in the sun, hunt Pokémon, go for a coffee, or whatever they want to do while they wait.

Capturing a small amount of data from them in the process, such as the reason for their visit, how often they visit, their movements within the shop and time spent, all give you insights into your customers’ habits and needs. Qudini’s AI can also provide insights using the data it has captured, preparing you for the busiest and quietest times, letting you know if you may be understaffed, and even telling you how the weather may be affecting foot traffic.

This virtual queueing platform is the latest of Qudini’s products, which also include scheduling contactless order pickups and hosting online events and virtual appointments.

It is currently being trialled by the John Lewis Partnership at 3 of their John Lewis stores and 6 Waitrose supermarkets. This trial started on 24 August and will run for just under a month, and it came about due to Qudini being a part of the John Lewis Partnership’s incubator programme, JLAB. When it becomes more widely used, it will be interesting to see how it changes the way we shop.

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Published on: 30th August 2020