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Crowdspeaking with Thunderclap- Take social media by storm!You might say that social media's usefulness has become a victim of its own success - it is so easy to say something that it is increasingly difficult to make your voice stand out from the crowd. It is also a challenge to tread the line between useful, informative, interesting publicity and just plain spamming - the last thing you want to ...
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Here at Startacus, we’ll never give up championing the importance of including social media in the marketing strategy of your start-up venture... it’s like really...really important. You seasoned social media masters out there are no-doubt well versed in using web analytics to gain insight into how customers are interacting with your online content. But for those of you who stare sligh...
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Social Media Tips -  beginner things to avoidWe all get told about the best ways to use social media - but what about the things you really should be avoiding? Here's some info on how to avoid the most common pitfalls when using social media...  Trying to use too many new ways of communicating at once Imagine if the lightbulb, the bike, the car, the internet, the phone, and so on ...
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Tips on using Facebook Hashtags for Business... Ok, let’s start with a little basic explanation. The use of Hashtags is synonymous with Twitter and although the more techy amongst us will know that the hashtag was originally known as the ‘Internet Relay Chat’ symbol used to label groups and topics together, the use of Hashtags on Twitter, has taken this communication method to t...
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After Jo Jaeger-Booth was made redundant she decided to take the opportunity to set up an online fashion platform myfashionshop.co.uk aimed at the student market. Still a relatively young entrepreneur herself, she was the first person to be successfully awarded with a Startup Loan in the North West of England and is using the money to launch a online fashion magazine for the student mark...
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As a firm specialising in augmenting customer acquisition through social media, and digital marketing we are often asked one question, “does social media work?” We could always list the many successful campaigns we had run and cite facts and figures or influential opinions on the matter but we wanted more. We wanted to find not only a challenge but to turn a complete social sceptic int...
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When a Startup just happens to be one of the most downloaded free apps in the App store, surpassing the likes of Twitter and Facebook, it’s a pretty impressive feat.The Startup that we’re referring to and which just happens to be our latest Startup of the Week is new social network, Pheed. You may not know it yet, but we reckon you soon will.Pheed is a social platform that enables its...
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Name a social network. No, not that one. Or that one. Or that; those three are all too obvious. And while we are on the case, we already have an article on the Top 5 Social Platforms. This is the alternative ones (dude).  Well, Startacus is here to help. There’s actually a massively open market of social media companies which you can tap into beyond the big two and a half. We&rsqu...
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Basic Human Nature - We all like to be poked: Krisi Smith, co-founder of successful startup Bluebird Tea Co. offers her top tips on how to use social media to promote your startup. Social media is a bit of an odd one for startups because by it’s ad hoc, unstructured nature it rarely feels like ‘work’ so when faced with piles of admin and business planning you can feel guilt...
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Social Media Week 2013 (part 1) It may seem that Social Media Week can come and go every few months or something, but then again, Social Media Week is a biannual global event so perhaps that’s why... That this Global event to continues to grow in importance, just goes to prove exactly how important Social Media and the power of your social message actually can be. Part 1 of this year&rsqu...
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