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Encouraging Customer Engagement Online The online world is no longer an entity separate from the offline world. Even the most enlightened of Buddhist monks probably sneaks a peak at his smartphone every now and then (the Dalai Lama is on social media, after all). Businesses in particular, need to get with the times and adopt a serious online presence if they want to reach their full potential aud...
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Anna Lemos is a creative content editor and strategist at Quick Formations aka Quick. Originally a designer, Anna has worked with various startups and SMEs creating graphics, social media campaigns and brand identities to catapult them into the market. Having blogged since University, she took a creative detour into content writing and is now part of the Quick Team.   Quick aims to insp...
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Last month our friend Sophie Turton, digital and content marketing specialist at creative digital agency Bozboz shared her handy guide 11 handy content marketing tips for businesses on a shoestring with Startacus. This month she returns with another rather fab post on getting the most out of Paid Facebook Adverts. Over to Sophie to explain all... “Facebook is one of the most powerful market...
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To celebrate the launch of their new website & e-commerce solution for startups, we have teamed up with the folks at Jump Marketing to give one lucky Startacus member a tailor made website package (with or without e-commerce) worth up to £5000, absolutely free.  A fantastic way to boost your online presence! To set the scene of this magnificent prize, we had a chat with Mat Norbury...
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Clever, witty, insightful, thought-provoking, and intelligent content forms the backbone of many businesses nowadays, and key in ensuring that this valuable commodity delivers the maximum positive impact is social media. Twitter, Facebook, LinkedIn  , and a whole host of other networks have created a potentially colossal global readership for your work; but making sure that your content stan...
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You are unlikely to know that the World Record for beer mats flipped is a rather spectacular 112 beer mats and was recorded in a Waterstones Bookshop in Nottingham UK in 2001. Co-Founder of Startacus (Also the Journalist of this piece - not the World record holder) was in the pub last week. He achieved a massive 22 beer mat flips and so the scene was set for a rather fabulous challenge lasti...
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Story Time! Long ago, (circa. 2004) before the dawn of social networks, mankind faced some of the harshest business dilemmas. How do I market my startup? How will I gauge and increase customer interaction? How can I update the world on what my startup is doing? These were among the darkest times for business-kind. A few brave souls stood bright in the dark, connecting people around the world via B...
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Get more Twitter followers, some tips and advice Some of you will be hoping to find a slew of devious ploys and devices with which to amass an unnaturally large and underserved Twitter audience. There are of course ways and means of gaining such a fraudulent following, but the perils of doing so far outweigh any short-lived benefits. As is true of most things in life ‘slow and steady wins ...
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We've all had travel troubles before, but Localoids is aiming to fix that with their new platform, so we spoke to our latest self starter of the week Prashant Lagisetti to see what they can offer and what they plan to do, to help travellers and locals alike.We love the name, but what actually is Localoids?  “Localoids is an international community with a simple aim: we want to hel...
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Twitter is unique amongst social media platforms for many reasons, not least of which is its relative obscurity when compared with the likes of LinkedIn and Facebook. Twitter is a much harder ‘sell’ than these platforms because the concept itself is rather difficult to wrap you head around. I can only speak from my own experience, but as someone who grew up alongside the explosion of ...
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