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Do's and don'ts when working with influencers

by: Startacus Admin ~ 7th December 2018
Influencer marketing has become a key promotional tool for brands and companies. With this in mind, RDB offer up their do's and don'ts when working with influencers. RDB develops socially driven communications by providing purpose driven brand strategy and creative excellence in the fields of branding, content, social media, mobile, video & motion. Notable clients include Western Union and Gl...
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The power of mobile commerce: how to fully engage your customers in the lead up to Christmas

by: Startacus Admin ~ 13th December 2017
Isabelle Ohnemus is the Founder and CEO of mobile-first, fashion-sizing shopping platform EyeFitU. Isabelle’s background in international finance gave her the solid foundation to turn her passion for fashion and desire to help change the face of shopping into a growing business. As the CEO of a fashion retail startup she is all-too-familiar with brand-consumer engagement tactics at this time...
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Can ‘Sponsor My Society’ make Influencer Marketing a Team Effort?

by: Startacus Admin ~ 21st February 2017
If you’ve ever been involved in the running of a university society during your time at University, you may have noticed that acquiring income through sponsorship can be a tough nut to crack. Here's where Sponsor My Society aims to come in. Sponsor My Society is a new UK based online marketplace platform pairing societies and sports clubs with prospective companies and sponsors. Their pitc...
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5 Successful Influencer Marketing Campaigns

by: Startacus Admin ~ 5th December 2016
Influencers are a great way to market to people. They have a huge audience, posts are more likely to be shared by their followers, and just by having your product they are giving it their own seal of approval. The bigger the influencer, the harder it is for anyone but equally big brands to actually get them to be part of a marketing campaign, but the impact of these campaigns is undeniable. Here a...
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