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A positive customer service experience is an integral part of any business strategy, yet it can often be overlooked. Siobhain Goodall, Head of Business Development at Mpl Contact, looks at five ways companies can improve their communication to create long-lasting customer relationships and increase retention rates. Implement Web Chat  It is apparent that web chats have grown in popularity a...
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Building and maintaining good relationships with your customers is absolutely essential for any modern business. Even in today’s world of digital advertising and targeted micromarketing, word of mouth is still a very important consideration for any business looking to reach its maximum potential. Satisfied customers are a great source of free advertising, but the consequences of poor custome...
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  Every customer is important to your company, whether they are big or small. Each and every one of them contributes to a thriving business and the more you have, the more word will spread of your business. So don’t neglect your past and current customers in favour of always trying to net the next big one. Here are just a handful of things to bear in mind when trying to ensur...
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Let’s face it - no matter what type of business you may have, providing excellent customer service and client satisfaction is an absolute must. After all, your brand, your reputation and everything else besides relies on it! However, try as you might, there may be the (hopefully) odd occasion when you have to let a customer down or when your product or service just does not meet the sta...
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Helen Murphy is a Consultant with extensive experience in Customer Service Training. 15 years in the hospitality industry has given Helen the insight and experience into what is expected by customers. Giving practical and useful advice on the importance of great, ongoing customer service skills, particularly to start-ups, is one of her specialities. Helen also works with entrepreneurs in Start You...
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Zendesk are offering selected Startacus members who own / found a technology or internet startup company, 12 free months access to a Zendesk regular account valued at over $1000!When we started Startacus, one of our core objectives was to make starting a business...well just that little bit easier. We know that there are great ideas out there - being dreamt up every day by people just like you. W...
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Last week we featured Part 1 of dealing with Customer Complaints as a new Business - and bingo (yep you guessed it) this week we are back with part 2. In Part 1 of Tips on dealing with Customer Complaints as a new Business (and we would suggest you read it) we focused on planning for problems, not ignoring the problem, staying calm and learning to understand that maybe, just maybe, customers may h...
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We’ve all been there, well certainly any of us that have ever worked in a customer service, or customer facing role. The complainer, the moaner, the always unhappy customer, who whilst potentially being 1% of your customer audience, can end up taking up 99% of your energy, stress and time. However, maybe that 1% have a point. Maybe that 1% can be your most valuable audience. Maybe if you ca...
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