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There used to be a time in the history of the internet where a company blog was not necessary for online success, but we’re certainly not in that era anymore. If you’re looking around and seeing everyone else posting free blog content to their website and wondering if you should be following suit, the answer is a resounding yes. But if you’re still not convinced, we’ve got ...
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There is now a UK and Ireland edition of Mashable on Snapchat Discover.  So what you may say! And that’s perhaps a fair comment. However any doubts that this is just a pie-in-the-sky collaboration, marketing ploy and clever joint marketing campaign, should be immediately dismissed - this launch could be a further sign that traditional publishing and written digital cont...
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Startacus recently ran a social media marketing workshop for startups at NI shared creative workspace Eighty81. Part of the workshop focused on creating an overall content strategy - and so to pass on some of this advice, we thought wise to share some valuable tips for all to read.Here we focus specifically on creating your blog content strategy, which will make up a core part of your ov...
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