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Free Tools & Resources To Help With International Marketing

by: Startacus Admin ~ 3rd November 2016
Expanding your business’s reach into a foreign market might well be one of the most challenging things you ever do as an entrepreneur, and of course marketing will be a major area of opportunity and concern. In general terms the rules of play in foreign markets will be largely similar to those of your own, but in some respects they may be drastically different.  Being able to appreciat...
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How to buy out your co-founder

by: Startacus Admin ~ 2nd November 2016
“It’s not you, it’s me.” The immortal words of clichéd breakups everywhere. Business partnerships, like any relationship, can come to an end. With any luck, the end of yours will be amicable and for reasons that benefit you both, but this won’t always be the case. When it comes to unpleasant breakups, things will naturally be harder; but perhaps a tub of ice c...
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Startacus Twitter Chats to offer timely Business Expertise

by: Startacus Admin ~ 26th October 2016
From December (2016) Startacus will be beginning a series of weekly 1-hour Twitter Chats covering major areas of interest to our audience of startups, SMEs, and Entrepreneurs. From Legals, Business Practicals such as accounting and setting up business, Employment & Recruitment, Marketing, Communications, through to Investment and Crowdfunding, we aim to shed light on the key topics that start...
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Tips for creating an effective newsletter

by: Startacus Admin ~ 11th October 2016
Previously, we wrote about how to make your business newsletter stand out. Newsletters can be valuable tools in driving traffic to your site and, ultimately, gaining more customers. With this in mind, we thought we would revisit the subject and provide some more tips on how to get the most out of your business related newsletter. The basics First off, there is no perfect template for a newslette...
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How to Encourage Customer Engagement Online

by: Startacus Admin ~ 8th August 2016
Encouraging Customer Engagement Online The online world is no longer an entity separate from the offline world. Even the most enlightened of Buddhist monks probably sneaks a peak at his smartphone every now and then (the Dalai Lama is on social media, after all). Businesses in particular, need to get with the times and adopt a serious online presence if they want to reach their full potential aud...
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How a Weak National Currency Affects Businesses

by: Startacus Admin ~ 20th July 2016
Currency value plays a significant role in pretty much everyone’s lives, but few places does it have as much importance as within the world of business. Here the strength or weakness of a national currency can often be reflected in a business’ performance. The recent decision by British voters to leave the EU after its national referendum has led to the pound sterling to drop in value...
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6 Tips for Setting Targets in Your Startup

by: Startacus Admin ~ 22nd June 2016
Sitting down to set out goals and targets for your startup can feel like hard work that gets in the way of actual work. Setting targets for the road to your ultimate goal, however, is one important way to ensure you actually make it to that goal. Clear targets let your team know exactly what they are aiming for, and well-thought-out parameters for those targets will make it all the easier for you ...
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Facebook Live- Is it time to take notice?

by: Startacus Admin ~ 31st May 2016
Is it Time to Take Notice of Facebook Live? We have written before about how brands are making the most of Snapchat and how the more personal style of interacting with customers does their business no end of good. Now, sneaking up behind us and whispering ‘boo?’ is Facebook Live. It didn’t exactly shout at us when it launched last year, and some people aren’t even aware ...
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Snapchat for Business – Making the Most of 10 Seconds

by: Startacus Admin ~ 18th April 2016
Snapchat for Business – Making the Most of 10 Seconds Snapchat launched in 2011 and has continued to grow and evolve ever since. An increasingly popular mobile app, Snapchat allows users to send videos and pictures (‘snaps’), often with a caption, graphic, or personalised doodle over them. It is used mostly as a messaging app since, after all, a picture paints a thousand words. ...
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What makes a legal agreement binding?

by: Startacus Admin ~ 15th March 2016
Back again after his previous article whose business idea was it, legal eagle Thomas Taylor returns with another often discussed and important issue, what makes a legal agreement? Startups and Business folk take notes... Over to Thomas to explain all: “We’re often asked how documents become legally binding. It is an interesting question because the answer to what ...
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