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The lowdown on HoloToyz, the Irish startup and its products for kids that can come to life through the power of augmented reality. Toys. They’re all children and grown men want in life. In this digital age, toys have more and more become tablets and phones, and play has become watching YouTube videos. Even if a child whiles away the hours creating worlds in Minecraft, it’s still go...
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London-based HoloMe has developed the technology to create a holographic version of a person without special equipment... Holograms. The thing of Star Trek, Star Wars, Star...sky and Hutch? Maybe not, but it’s been a while; we don’t remember. Holograms are one of the main staples of sci-fi and, along with androids and flying cars, are pretty much seen as a landmark of when the future ...
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SwimAR, a lightweight, hydrodynamic training device using augmented reality that attaches to normal swimming goggles. In keeping with our recent uptick in coverage of virtual reality and augmented reality startups, today we’re going swimming. With augmented reality.  Swimmers in training need to know their swim data to know what they need to improve on, what their strengths and weakne...
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The lowdown on UtilityAR, the Dublin startup that's using AR to help leading industry sectors Most of us will have had some mundane experience of trying to walk somebody through a process over the phone. We have to picture in our minds what they are looking at and try to guide them to press the right buttons, take the correct path, train a person through a task, or whatever it happens to be. ...
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Augmented reality gaming and physical exercise combined, thanks to Run An Empire, the location-based strategy game for runners and walkers. One popular genre of video game is strategy, in which the player takes command of an entire civilisation and builds them up from cave-dwellers to all-conquering world powers. Or builds a pretty garden and maintains it. Usually, players sit behind a keybo...
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Figuring out which way to go in an unfamiliar indoor environments can be challenging. Dent Reality launches it's new AR wayfinding technology for shopping malls, airports, retailers and other venues, using virtual paths and arrows to help users find their way. Step forward Dent Reality who's new technology integrates with the map of an indoor space, figuring out where the user is to help them fin...
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WarDucks raises €3.3m led by EQT Ventures to launch location-based augmented reality mobile game and to expand the company’s development team. WarDucks, the Dublin-based augmented reality game development studio, has announced a €3.3 million funding round. Lead investor in the round is the EQT Ventures fund with participation from Suir Valley Ventures and other investors. The fund...
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The children's toys that burst to life with your smartphone or tablet through the magic of augmented reality... thanks to Liverpool based startup SwapBotsAlthough we have written before about how augmented reality can be used for educational purposes, it is also undeniably a great medium for play. Taking advantage of this fact, SwapBots is a game played in augmented reality using physical, c...
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3co - Selling through AR technology is a whole lot easier thanks to this innovative startupWe’ve probably all shopped online and found that the multitude of images of the product we’re interested in manage to miss the one angle we’d like to see it from. Better still would be if we could see it from any angle, close up, and placed within the space we would place it were we to buy ...
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Efe Imoloame is the Founder of VA, a social commerce app, currently available in London where you and your friends can discover the deals near you and share them with each other. Efe shared his 5 emerging tech trends that will affect retail... In 2011 a venture capitalist in Silicon Valley called Marc Andreessen coined the term ‘Software is Eating the World’. The premis...
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