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London-based startup Greyparrot is on a mission to increase transparency and automation in recycling to unlock the financial value of waste. The waste management industry is worth $1.6 trillion every year, although people don’t tend to think of it in monetary terms. But, as we have written before, putting things in monetary terms is sometimes the best or only way to get people to actually...
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Glimpse is a Dublin-based startup that has created an innovative solution to provide physical retail stores with accurate shopper insights and data. Online retailers have all kinds of analytics to keep an eye on the people shopping with them, to help them understand what those shoppers are doing and when, and to use these insights to better target their customers’ needs. To a degree, new ...
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Over-C, a London-based analytics company focused on operational performance in the workforce management market, raises an additional £5.5m in equity funding, bringing the total raised to £10 million.  Ingenious, a FCA regulated alternative investment manager that specialises in media, infrastructure, real estate and education, announces that it has led an investment round into Ov...
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Startups building smarter construction materials, improved connectivity devices, greater customer engagement, predictive analytics, and future city initiatives, take note! Leading UK placemaker company, Places for People, are looking to partner and invest with startups and entrepreneurs looking to foster innovation within their business sector.  Courtesy of their newly launched Innovation L...
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Showtime Analytics - The Irish startup that's providing data analytics products and services to the global cinema industry. With services like Netflix and the speed with which movies go from big screen to Blu-ray, cinema sees a smaller and more discerning audience these days than it once did, and so it is more vital than ever for cinemas to understand their audience, keep track of every piec...
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Yumpingo - The startup that's using big data analytics and machine learning to empower business owners in the hospitality sector... As all business owners know, customer satisfaction is an absolute must - in every market sector. Gaining information on what a customer wants, their views on a product or service or the likelihood of them becoming a repeat or regular customer is vital. After all...
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Having a strong digital marketing plan will help your startup stand out from the crowd. To get you started, here's some useful tips and tricks, from Nicolas Finet, co-founder of sortlist, covering many of the key elements of online marketing."Creating and running a startup is an exciting job, especially in the first few months of business or when you’ve just landed your first investors. But,...
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Google Maps is good for getting directions and checking how long it will take you to get to the cinema to see Star Wars, but it isn’t updated often enough to be useful for business. When looking up your childhood home in Google Street View, you may notice that the images are from years ago; the satellite imagery isn’t much better. Usually, it is updated every 2 to 4 weeks, but images c...
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Here at Startacus there’s nothing we like more than a nice bit of data… we’re kidding obviously, but what we do rather like is when interesting data is laid out in an visually pleasing and easy to follow way. Twitter's own new and improved analytics tools are a nice example of this, and a marked improvement on their last offering which wasn’t very ‘inspiring’ ...
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Here at Startacus, we’ll never give up championing the importance of including social media in the marketing strategy of your start-up venture... it’s like really...really important. You seasoned social media masters out there are no-doubt well versed in using web analytics to gain insight into how customers are interacting with your online content. But for those of you who stare sligh...
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