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OpinionX is a Dublin-based startup doing that has created a "next-generation research tool that helps you to discover what matters most to your users". When it comes to learning about your customers’ wants and needs, surveys are all well and good, but how many people actually fill them out? Certainly, those who take the time to do so can give you good insights and new things to think abo...
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SME and starting to plan for Black Friday? These tips from Demi Edmunds at TextAnywhere, will help you create an effective customer comms strategy in the lead-up... This year Black Friday is on November 27th and given that many industries have been impacted by the pandemic and lockdown implementations, it’s important businesses capitalise on one of the busiest shopping weekends of...
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Amy Robinson, Senior Brand Development Manager at Esendex shares some advice on why customer feedback is so important for businesses in this current challenging economy As the nation enters the next stage of the pandemic, economic recovery is at the forefront of most people and businesses’ minds. For the country to recover and head back towards some kind of normal, the economy also needs to...
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We take a look at Qudini, the London-based startup that's created innovative solutions for retailers to deliver an excellent customer experience and manage their queues both in-store and virtually... In July, we wrote about Glug, a startup helping the hospitality sector stay afloat by bringing virtual ordering and payment to customers to cut down on the amount of physical interaction with staff a...
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The app that's on a mission to make things easier for hospitality businesses and customers alike... All of a sudden, the world has been thrown into a state of lockdown and social distancing because of COVID-19. The world in the first, tentative steps towards reopening already looks different. Big shops that we’re used to seeing packed to the walls with shoppers are letting in only a handful...
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Blueprint, the retailtech startup that's got "Conversational Ecommerce" at its core... If you go into a shop and talk to the staff about your needs, the chances are they will recommend a product to you, tell you why, and then upon your agreement, they will go and get it for you. It’s a simple part of shopping that uses our natural capacity for communication, and it is something that as a ...
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Engaging with customers could become easier and better than ever before thanks to Welsh based startup, Doopoll. Polls and surveys are not things that many people tend to think about, unless they are going to tell us which Disney princess we are, which a disappointing amount of them do not. However, surveys and polls can be a simple but powerful tool to keep on top of what your customers and ...
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A customer relationship management (CRM) system is one of the most valuable tools that you can invest in for your business.  Not only does a CRM system enable you to collect a variety of data about your customers – such as their preferences, their communication with your brand, their demographics, and their spending habits – but it can also help to improve your conversion rates an...
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Glasgow-based startup MyCustomerLens wants to help you reach & retain more customers by making faster & more informed decisions. Getting customers is hard. Keeping customers is hard. Business is hard. Customer loyalty can be hard to predict. Will customers go for quality over price or hunt down the best bargain? Will they stay with a company that has provided a good service/product or sh...
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Carsten Schaefer, founder and CEO of crowdy.ai, shares all on how with new and improved tools, social proof is becoming one of the most potent and easiest methods to turn visitors into paying customers.   The modern marketer has to know and use many tools and techniques to maximize website conversions and increase their sales. Social proof is one of the most effective conversi...
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