Tips

Tips on Valuing Your Business At some point you are likely to need to know the value of your business. Perhaps you are looking for investment, selling the business, or taking on a partner. In these cases and more, your business’ value will obviously need to be determined accurately and honestly. This is perhaps a little harder for small businesses, but there are a few ways to do it. Asse...
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It’s going to happen sometime: you will need to downsize, upsize, change location, or perhaps, as happened to us recently, find yourself suddenly office-less. Certainly you could work from home, or Dave’s mum’s garage, but it’s not ideal. While plenty of people make home offices work, if you’re in a team you most probably need an office office, unless remote working a...
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4Our inboxes seem to be full of business newsletters, and with increased volume nowadays it's unsurprising that many businesses are experiencing a decline in the effectiveness of this tried-and-tested marketing strategy.  However, this downward trend is not an inevitability.  By employing some common sense and clever strategies when creating your newsletter, you can fight the declin...
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Author Bio- Becky Lodge is a member of the Startacus community of Entrepreneurs and founder of Little Kanga, a sales and marketing consultancy with an established freelance network based across the UK. Her Startup has just turned one year old, here she shares with us some observations having survived this all important and enormously challenging milestone! Observations Followi...
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Basic Ways to Improve your Online User Experience... Unless your business is a one-of-a-kind with no competition, which is unlikely, the experience that visitors to your website have could be the difference between a lifelong customer for you and sending one to your competitors. This goes hand-in-hand with encouraging customer engagement online. People have little time and perhaps less patience,...
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Office Hacks to Make Your Day Brighter Life in an office can sometimes be boring, frustrating, messy, and unproductive. Someone’s stolen your pen again, the stapler always seems to be out of staples, and no matter how you try to keep your desk tidy, it never seems to stick. But, in the age-old tradition – started a few years ago – of ‘life hacks’, there are some thin...
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8 Social Media Mistakes Your Startup Probably Makes (And How to Avoid Them) Social media can be a very important part of any business. It can be effectively used for marketing, and there’s no better place to engage with current and potential customers and to show the public that you are a business worthy of their custom. But there are some fundamental mistakes that even the biggest brands c...
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Supercharge Growth Without Raising Money Patrick Walsh, serial entrepreneur and the owner of PublishingPush.com which specialises in PR and book marketing. Here Patrick tells the story of a group of entrepreneurs who supercharged the growth of their startup in a non-traditional way, without raising capital.     “Need to grow your business rapidly? You should raise venture ca...
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Encouraging Customer Engagement Online The online world is no longer an entity separate from the offline world. Even the most enlightened of Buddhist monks probably sneaks a peak at his smartphone every now and then (the Dalai Lama is on social media, after all). Businesses in particular, need to get with the times and adopt a serious online presence if they want to reach their full potential aud...
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Here at Startacus HQ we love to host Twitter Chats… they’re loads of fun, create a great buzz around the office, and bring to light some really interesting opinions.   They are also a great way to raise the profile of topics or events, opening up discussions which can make for lively debate and great future collaborations.   But what is a Twitter chat? You have probabl...
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Will Brexit increase or lower your business costs? Written By Jason Smith- blogger and energy expert. The United Kingdom EU referendum took place earlier this year on Thursday, June 23, with a majority vote announced the following day to exit the EU membership. During the lead-up to the vote, the Remain campaigners projected much “doom and gloom” for the economy if voters chos...
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At Startacus we are very aware of the challenges which entrepreneurs face in making sure that their business reaches its full potential. When running your own business ensuring growth is about more than just the practicalities of business development- there is usually a strong personal and emotional drive to make sure that success is achieved.  No wonder then that so much of an entrepreneur&...
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