Zeed - where TikTok meets investing
by Startacus Admin
.png)
London-based fintech startup Zeed brings investment to a younger audience by combining Tik-Tok style video content with financial investments.
As we have written before, investing is a tempting prospect. The idea of putting in a small amount of money and seeing a larger amount of money coming back to you with little to no work is an enticing one. It’s why we play the lottery.
But when did you learn about investing in school? When were you taught how to go about it, the dangers, what it all means, and how it all works? Of those who consider investing, we wildly and baselessly guess that the vast majority do not go down that path because they are rightly cautious and aware of their own lack of understanding.
In fact, today’s startup conducted a survey on the topic and found, backing up our educated calculations, that 87% of their 5,000+, mostly GenZ members (of the community they built at the time, not their current business) lacked the confidence in investing, thanks to this lack of information.
Enter their new London-based fintech startup, Zeed. As well as identifying this lack of information access, Zeed co-founder Salman Hussain and Rohan Regmi found that short form videos were the best way to engage those community members. This is one thing that makes their investment app different to the rest.
We have written before about how platforms like YouTube can be amazing resources for learning, but that there is such a wealth of information (and misinformation) on the platform that it is difficult to know where to start or who to listen to.
Zeed releases their own TikTok-style videos, carefully vetted and verified to make sure every word spoken is accurate. These videos break down the fundamentals of investing and financial concepts, as well as trends in investment, in order to build users’ confidence and knowledge. When the app fully releases, users will also be able to directly invest in equities.
In July, Zeed announced that they had raised £205,000 in pre-seed funding from SFC Capital. This funding will go towards growing the team, and continuing to improve the product.
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
Aerospace Xelerated and Tawazun Economic Council seek applications from innovative startups that are working in the digital services and solutions area.
SeeAI is a Leeds-based startup that's on a mission to empower radiologists and help patients to get their medical imaging diagnosis within minutes.
The lowdown on Buckle, the US-based insurtech platform that's addressing the insurance needs of rideshare and delivery drivers.
Based in the UK or Ireland and got an innovative early-stage idea for the health sector? Validate that idea via the DigiHealth pre-accelerator - applications now open.
The lowdown on watchTowr, the startup that's on a mission to provide organisations with "continuous cyber security assurance aligned to the capabilities of today’s adversaries."
Fin Cope, CEO and Co-Founder of environmentally conscious marketplace GoEthical shares insights on the signs of greenwashing he looks out for to help avoid contributing to environmental harm.
Pet owners take note! GetSetPet is a startup on a mission to become the ultimate destination for your pet supplies.
Andrea Szell, Founder of Spare Desk shares some insights on the positive impact that sharing a workspace can have on our mental health.
.png)
The lowdown on Oxford Quantum Circuits, the innovative Reading-based startup that's on a mission to make quantum computing accessible to all.
.png)
Sodexo Live! and L Marks open call for applications from innovative startups and scaleups to join their inaugural North America Innovation Lab.
Published on: 20th July 2022
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- Aerospace Xelerated Opens Call for Startups Working on Digital Services and Solutions 15th Aug 2022 Aerospace Xelerated and Tawazun Economic Council seek applications from innovative startups that are working in the digital services and solutions area.
- DigiHealth Lean Launch Programme opens for applications 11th Aug 2022 Based in the UK or Ireland and got an innovative early-stage idea for the health sector? Validate that idea via the DigiHealth pre-accelerator - applications now open.
- Sodexo Live! And L Marks Seeking Startups and Scaleups for first ever North America Innovation Lab 5th Aug 2022 Sodexo Live! and L Marks open call for applications from innovative startups and scaleups to join their inaugural North America Innovation Lab.
- Innovative University-supported startups secure £500,000 in grant funding awards 4th Aug 2022 Startups founded by students and recent graduates from the University of Edinburgh secure SMART:SCOTLAND grants to help support their ambitious and innovative projects.
