.gif)
Vidsy wins Facebook’s Innovation Spotlight award for creativity around video
by Startacus Admin
London startup Vidsy, a tech startup that helps brands create original & authentic mobile video ads has announced it has won Facebook’s Innovation Spotlight 'Creativity around Video' Award for 2017.
Launched in 2015, Vidsy designed a new video production model powered by technology and a network a video creators. The company, that focuses on snackable video
for social, has produced more than 3000 video ads for brands like Unilever, Barclays and even The Government. Vodafone's most recent campaign, to promote the Samsung S8, was produced by Vidsy as well.
Facebook’s Innovation Spotlight is Facebook's annual showcase for the year’s most exciting innovations across Facebook and Instagram. This year Spotlight is broken into three competitions that will run in succession, with the Video Category announced first.
Innovation spotlight winners get ad credits, will be profiled in Facebook videos and blog posts, and will be prominently featured at some of the industry’s largest events, like Cannes and dmexco.
it was only at the end of March that it was announced that Vidsy had raised £1.3m in funding, which included backing from the Guardian Media Group, so this latest win, gives further credit to their growing business acrumen.
Alex Morris, Vidsy's Co-Founder said: “We started Vidsy 2 years ago at University, with the vision of changing video advertising with a model that would work for everyone, from brands to agencies, creators to publishers. Being recognised by Facebook, the world's biggest authority on mobile video, is a massive honour and it shows how much our team, clients and creators have achieved in so little time.”
Vidsy's tech platform streamlines the video production process, removing the resource intensive operations of traditional models. Through Vidsy's platform brands can brief multiple video creators who will simultaneously produce videos around the brand brief. This enables a marketer to produce 5 to 20+ short-form original video ads for a campaign in just a matter of weeks.
Because all the videos are shoot by the 'next-generation' of video creators, brands are always on trend, using new formats and styles, helping to transform brands in the new 'influencers'.
Headquartered in London, Vidsy currently employs 15 people and is now preparing to expand to the US. Congrats to Vidsy and we look forward to hearing (and watching) more on their journey as they hopefully continue to scale...
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
6 month membership to the Clockwise Belfast Club Lounge up for grabs for 1 NI startup - a fab prize worth up to £1,200!
Cork-based digital health startup Gabadoo announced as finalist in the 2021 Technology Ireland Awards
The lowdown on Diversely, the London-based HR-tech startup that helps to reduce unconscious bias thanks to its AI recruiting tools
Never forget someone's birthday again thanks to Prsnt, the gifting app that enables users to source and send instant presents via text!
West Cork-based startup Riley launches crowdfunding campaign to support growth of its eco-friendly period product service and hits six figures in less than 24 hours
.jpeg)
Business in the hospitality sector? Erik Wolf, founder of the World Food Travel Association shares some great advice and tips on adapting to the new normal...
.jpeg)
Raising capital for your business? Oliver Woolley, CEO and co-founder of Envestors shares insights on the real costs of doing just that...
Flexible childcare provider Bubble offering parents and carers in Greater London startups the opportunity to avail of £1000 of free childcare credits.
Small business and still a little unsure about importing and exporting to the EU? Glen Foster, small business director, Xero shares some guidance...
Innovative digital talent sourcing and on-boarding platform Gigged.AI secures investment to support further product development and team expansion
Published on: 16th May 2017
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- Deeptech software startup fund launched by Lunar Ventures 15th Oct 2021 A €40M first fund has just been launched by Lunar Ventures to support the next wave of European DeepTech Software startups
- London-founded fintech 9fin Raises £8M Series A 13th Oct 2021 Innovative Debt Capital Markets Intelligence Platform, 9fin secures major funding to support its expansion into the US market
- Future of Work and Workplace Solutions sought for all-island Irish Startup Pitch Comp 8th Oct 2021 Showcase your innovative workplace solution at the Work: In Progress startup pitch competition taking place during the Work: In Progress event on 10th November.
- French startup Cala Announces €5.5M Seed Round 6th Oct 2021 Cala's mission to innovate the catering sector continues as it secures funding boost to support expansion of its fully autonomous restaurant chain
