Think that intensive accelerator type programmes are only for startups and businesses in the tech and digital sectors? Well, here’s one that’s very different. Hothouseis aimed solely at the creatives - the craft makers. Interested? Here’s what you need to know.
What is it? Hothouse is part of the Crafts Council’s Professional Development Programme for makers and consists of an intensive programme aimed specifically at contemporary makers who want to run sustainable craft practices. The programme itself is broken down into 4 regions or ‘cohorts’ - the North, the Midlands, the South East and the South West. There will be 40 places provided in total with each cohort supporting ten craft makers. It will run between January - June 2014 and makers will participate in a variety of activities including group sessions on developing business skills, market knowledge and creativity, networking events and 1-1 sessions with specialist mentors. Where Hothouse excels is by having these 4 regional cohorts - it is in essence creating a national peer group in which participants can share their knowledge and learn from each other.
Who can apply? Firstly, your work should be in the contemporary craft sector and you must have a primary aim of developing a self-employed craft practice as your main occupation. You must have practiced your craft for no more than 2 years or be about to start practicing and you must live, work and have unlimited leave to remain in the UK. More details on the types of work permitted, materials and techniques that can be used can be found in the Guidelines for Applicants.
What are they looking for? First and foremost they are looking for craft makers who are wholly committed to developing a craft based business and practice, who have the potential to combine their creativity with entrepreneurial acumen. They are seeking applications from craft makers whose work is original and which shows real quality and has a strong personal style.
How to apply? There are 2 sections in the online application process - firstly, a PDF form where you provide details and information about your practice and attach 6 images showing your recent work and secondly an online form where you outline your personal details and referees etc. If your application is successful at this point, you will be then invited to attend an interview at the Crafts Council in London and you will be required to bring along some examples of your work. All applications must be submitted by 5 pm on Tuesday 31st July.
Hothouse is helping people do that thing they love - what’s not to love about that? We’ll certainly be keeping our eye on this one to see what great creatives and makers it helps bring to the fore. Join Startacus - the Self Start Society!
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