Startup of the Week - Noveltea
by Startacus Admin
Noveltea - The startup that's building on tradition to create an entirely innovative range of beverages... 
Let’s face it. Britain will always be a nation of tea lovers although the recent surge in popularity of craft beers and gins may indicate that tea might not always remain the nation’s favourite drink! With artisan breweries and distilleries appearing everywhere, the alcoholic beverages are seemingly having their day!
Step forward two entrepreneurs who, rather than seeing this as a tea vs. alcohol competition, have instead viewed it as an opportunity to start a business and in so doing have become our latest startup of the week.
Noveltea is “the world’s first cold brewed tea with spirit”.
By drawing inspiration from their travels, the Noveltea team have produced a range of drinks which combine somewhat exotic flavours with tea as we typically know it.
They have produced two blends to date:
The Tale of Earl Grey which is a combination of the classic Earl Grey tea and a traditional British gin & The Tale of Tangier which is a fusion of Moroccan green mint tea and rum.
The classic and the exotic!
The drinks can be enjoyed hot or cold and by all accounts are proving to be a pretty popular beverage since they launched last year.
Details of stockists can be found on the Noveltea website and as you’d expect, you can order it from them directly too!
What we really like about this startup is the fact that it’s so innovative. Rather than simply innovating within a tried and tested market of beer or gin drinkers - they are doing something entirely different - namely creating an entirely new segment in the market.
Noveltea - we doff our proverbial caps to you!
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
The lowdown on London-based hearing wellness startup Mumbli and its mission to help businesses provide inclusive spaces for all hearing abilities and preferences.
Tech Nation calls for tangible support to secure capital, talent, growth and exits needed to accelerate the growth of UK tech in decade ahead.
Glasgow-based This is Milk seeks investment for Neve Learning, its cloud-based Ed-Tech platform that has inclusivity and accessibility at its core.
.jpg)
With the UK facing a clear digital skills gap, Amy Caton, Digital Talent and Impact Senior Manager at BT Group shares some insights on what businesses should do to close that divide.
The lowdown on Berlin-based Beazy and its innovative solution that helps teams to plan, produce and deliver creative content and helps businesses to connect with talented content creators.
The lowdown on Fluffy, the app offering dog training, 24/7 vet messaging and insurance to give pet owners peace of mind and support them with their pet care responsibilities.
Huckletree's new Web3 HQ aims to put London’s West End at the forefront of Britain’s tech superpower ambitions.
Leading sports marketing platform, OpenSponsorship announces move into music sector, the first new vertical industry for the trans-Atlantic martech business.
.jpg)
Kingussie High School scoops first place for Junior and Senior categories at this year’s Growing Future Assets Competition.
The lowdown on Manchester-based Arctic Shores and its innovative recruitment solution to help candidate potential count as much as skills and experience.
Published on: 5th July 2018
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- Tech Nation report reveals UK Tech could quadruple in value by 2032 with right conditions 23rd Mar 2023 Tech Nation calls for tangible support to secure capital, talent, growth and exits needed to accelerate the growth of UK tech in decade ahead.
- Neurodiverse learning and training platform Neve shares major six-figure investment opportunity 22nd Mar 2023 Glasgow-based This is Milk seeks investment for Neve Learning, its cloud-based Ed-Tech platform that has inclusivity and accessibility at its core.
- Huckletree opens new London hub for tech companies pioneering Web3 solutions 16th Mar 2023 Huckletree's new Web3 HQ aims to put London’s West End at the forefront of Britain’s tech superpower ambitions.
- OpenSponsorship making its move into the music sector 16th Mar 2023 Leading sports marketing platform, OpenSponsorship announces move into music sector, the first new vertical industry for the trans-Atlantic martech business.
