Starting with Social Media - Top tips from MySocialCloud
by Startacus Admin
MySocialCloud.com is an online web application that allows you to manage your online life in one simple “cloud”—your secure entry point to the online world. 
If you are just beginning your social media journey and need some of the basic information, these tips should come in very handy.
Created at the University of Southern California, MySocialCloud has grown into a well established business that is eager to bring ease and simplicity to the web experience. Having previously been introduced to Stacey and Scott of MySocialCloud and having secured funding from Richard Branson, we thought it would be perfect to ask Stacey of MySocialCloud to give us her top tips on starting out with social media...
"If you're just beginning your journey with social media, it may seem a little bit daunting. There are millions of articles about how to create the best company blog, how to build better SEO, and how to effectively use Facebook Ad campaigns. But before you jump right in and risk drowning in the deep depths of social media, here are some tips to get you started that have helped me in building my business' social media brand:
1. Secure Brand Identity - When you're first starting out, its important that you secure your company's username across all social media platforms. If you refrain from acquiring your username on a website like Tumblr, Flickr and Wordpress and someone else decides to use your brand's name to post about bad experiences or unrelated material, you risk the loss of control over your brand's identity online.
2. Focus on your Niche - Determine your niche and where your audience spends time looking for solutions to their problems. Position your brand there. You may think you'd like to reach a large audience for your brand by buying a Facebook or Twitter Ad, but chances are people aren't looking for your solution on Facebook or Twitter (that's where people go to connect with other people - not to online shop). if you're a company focusing on selling baby products, it may be more worth your time to buy an ad on a website like Parenting.com.
National Enterprise Network, the membership body for enterprise support organisations, has published “Enterprise, the Economy and Society – an enterprise manifesto statement from National Enterprise Network."
‘Tech for Good’ startups can be found across the globe. Here are just a handful we've seen or heard of recently...
techUK, a leading body & trade association for tech companies in the UK, decided to publish their own Digital Economy Manifesto
Startups with focus on either insurance, health & care experiences, or well being change, read on - Bupa Customer Lab has launched its new Blue Table accelerator programme.
Need to generate more sales for your startup? This platform could be for you - it links startups directly with sales professionals.
Check out ELBOW, a new cassette player concept, aimed at restoring the glory of the good ol’ fashioned cassette tape.
London startup Vidsy, a tech startup that helps brands create original & authentic mobile video ads has announced it has won Facebook’s Innovation Spotlight 'Creativity around Video' Award for 2017.
6 fast-growing UK & international startups are participating in a new Nitrous lead innovation programme with Tfl to help keep London moving...
The accelerator is dead, long live Accelerator 2.0, so says leading UK Accelerator Ignite, who last week launched a new vision & plan for their UK Accelerator programme.
Beyond Good Business 2017 is a day of panels, talks & workshops centred around the role of disruptive, mission-driven businesses and startups in instigating a change in the business world.
Published on: 29th June 2012
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- Enterprise Manifesto Statement published by National Enterprise Network 22nd May 2017 National Enterprise Network, the membership body for enterprise support organisations, has published “Enterprise, the Economy and Society – an enterprise manifesto statement from National Enterprise Network."
- Vidsy wins Facebook’s Innovation Spotlight award for creativity around video 16th May 2017 London startup Vidsy, a tech startup that helps brands create original & authentic mobile video ads has announced it has won Facebook’s Innovation Spotlight 'Creativity around Video' Award for 2017.
- Rise of the Machines to threaten 46% of Scottish jobs before 2030 9th May 2017 A recent report The ‘Scotland Skills 2030’ report, produced by the Institute for Public Policy Scotland, has warned that nearly half of the Scottish workforce are at risk of job termination because of the rise of automated machines in the workplace.
- Branson’s VOOM Pitch is back for 2017 2nd May 2017 Voom Pitch: a leading UK & Ireland pitching competition from Virgin Media Business is back for 2017 with a valued £1m prize fund & a bus tour.
