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Starting A Business On A Shoestring: How To Use A Small Budget Wisely

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by Startacus Admin

pexels 374074

pexels photoStriking out on your own and starting a business is thrilling, but there’s a lot to consider and many eventualities to plan for, so you need to be prepared.

One of the biggest issues many entrepreneurs face is financing their new company, as it can be tough to raise the capital needed to get your ideas off the ground.

This issue is exacerbated right now, as the Coronavirus pandemic will probably push many counties, including the UK, towards a massive recession.

Just because the economy is struggling, doesn’t mean that budding business leaders can’t start a profitable venture with a limited budget. It just means that they’ve got to be smart about it.

To help, here are some tips on how to make your start-up cash go further for any visionaries looking to launch a new company in these trying times.

Set A Budget And Stick To It

For many, this tip might sound obvious, but it’s often overlooked by start-up leaders who are keen to get on and start their new company. Without a comprehensive budget, you could find yourself quickly running out of money, with limited ways to get more to finance your business. As such, you should set a budget at the beginning, and work hard to stick to it as much as possible.

Invest In Quality Website Design

Your business website is essential to its ongoing success- after all, in the age of staying at home and shopping online, more consumers than ever before are turning to the internet for recommendations and information. As such, a professional website that is optimised for both search and usability is crucial. If you do not have web design experience yourself, then collaborating with a web design team such as Solve Web Media® can be a good way of turning your ideas into reality, ensuring that you get a strong return on your web design investment.

Take Advantage Of Free Trials

pexels 5053835When you’re starting a new business, you’re going to need lots of services and software solutions, but the cost of paying for these can quickly swallow a large chunk of your budget. In some cases, you might find yourself buying a solution, only to discover that it’s not what you need, or that there’s a better version out there that costs less. Avoid paying for unwanted software products by taking advantage of free trials. Many software solutions offer free trials, so check these out before you commit to paying for a solution. Make sure that you remember to cancel before you start paying and that you check the terms and conditions to make sure that your ‘free’ trial is truly complimentary.

Use Social Media To Promote Your Business For Free

It’s easy to think that you have to pay for advertising, but there are loads of inventive ways to promote your new company for free. All you need is a little creativity and commitment, and you can get the word out about your new organisation. One free advertising solution that is often overlooked is social media. Find a selection of social media platforms that your target audience will use, and then make an account. While most platforms off paid advertising, you can promote your business on social media by building a strong following organically. Start by inviting your friends and family to follow your business account, and then ask them to share your content, while you create informative posts that entice new followers who could become profitable leads in the future.

If you want to start a business with limited start-up capital, then these tips should help you to spend your money wisely and create a profitable organisation, despite the challenging times ahead.



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Published on: 1st October 2020

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