Small Business Saturday UK preview
by Startacus Admin
Small Business Saturday - 7th December
We previously highlighted Small Business Saturday back in September on Startacus, with a promise that we would be back, closer to the time with a little more detail on how you can get involved on the day. And like the well oiled machine of quality content that we are, we return to do just that.
So...lets summarize...
Small Business Saturday is a US grassroots movement that focuses on promoting and encouraging US consumers to buy local from small local businesses on a specific
day of the year.
Last year in the States, the campaign created a whopping $3.5 billion for the US local economy as a whole and consequently a big impact for lots of small and local businesses.
Spin aside (some of that $3.5 billion would have surely be spent anyway), this is a fab campaign that helps people not only consider who they should buy from on one particular day, but also perhaps consider where and from whom they should buy from that point onwards.
In the UK, Small Business Saturday, was initially developed by Chuka Umunna, the Shadow Secretary of State for Business, Innovation & Skill, who introduced the US initiative here in the UK.
It’s good to see that this movement has cross party support - it’s not just a political plan to create some decent spin. This year, 7th December is the date when it all takes place.
And the big events and plans for the day?
We were initially a little stumped with this. No big events (that we can see on the Small Business Saturday site), no Mary Portas or other such celeb TV show (that we can see)...But, and it’s only a but….maybe that is really the point.
Small Business Saturday doesn’t really need big and expensive events, because “you the people” are the big events and planners for that day. Of course, if the drive is to get the consumer to consume in local shops, cafes and businesses - then we’ve all gotta make a conscious effort and just go and do it.
Here are a few hints for what you could do on the day itself...
-
Consumers and Small Businesses - tweet about it using the hashtag (#SmallBizSatUK) and follow the national campaign @SmallBizSatUK
-
Small Businesses - post your ideas, plans, special day discounts on Small Business Saturday on Facebook
-
Small Businesses and of course consumers - download the marketing pack that is available via the Small Business Satursday website. There are all sorts of banners and logos you can use to show your involvement and support
-
Consumers - Go buy stuff in local shops
There! Now it’s up to you.
We look forward to seeing if the day is a success and good luck to all the small businesses out there in making the most out of and from the day.
If you like what you see here on Startacus and want to get involved yourself, (self interviewing or not!) why not become a member of our growing community by joining for free here!
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
WarDucks raises €3.3m led by EQT Ventures to launch location-based augmented reality mobile game and to expand the company’s development team.
Leading UK water and wastewater company United Utilities has launched its second accelerator programme to help innovative businesses grow and develop their solutions through a collaborative approach.
Entries are now open for upSTART, Northern Ireland’s most exciting startup pitch competition which features an all-expenses paid trip to explore the New York tech scene for the winner.
Here are some tips, courtesy of accountancy experts Howlader&Co, on how to generate substantial profits by maximising productivity in your startup.
The Manchester based startup that is on a mission to transform the energy system...
.png)
Developing Experts empower teachers and parents to teach science with confidence and ease, with an ever-growing library of interactive, online science lessons.
Startups focused on Connected Digital Mobility, including connected vehicles, autonomous travel, smart cities, future transport services, take note!
The online marketplace where you can buy goods directly from independent retailers all in one place.
With the aim of reaching 1 million classrooms and kitchen tables by 2021, EdTech startup Makematic have raised £1m to help brands connect with education through bitesize content.
AI: Artificial Intelligence, currently the buzzwords about town betwixt the tech-savvy among us. So will robots become part of the family as our pets have?
Published on: 1st December 2013
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- United Utilities launches Innovation Lab 2.0 21st Mar 2019 Leading UK water and wastewater company United Utilities has launched its second accelerator programme to help innovative businesses grow and develop their solutions through a collaborative approach.
- Northern Ireland startups sort for upSTART 2019 21st Mar 2019 Entries are now open for upSTART, Northern Ireland’s most exciting startup pitch competition which features an all-expenses paid trip to explore the New York tech scene for the winner.
- IlluminationLAB to power energy focused startup innovation 5th Mar 2019 American Electric Power (AEP) has launched IlluminationLAB which will include a bootcamp, energy summit & 10-week proof of concept program to co-create innovative energy products and services.
- Startup World cup returns to Belfast for 2019 27th Feb 2019 The Startup World cup returns to Belfast for 2019 with the NI regionals held on 25 March and once again delivered by Belfast Global Shapers.
