Safe & The City sexual harassment app is streets ahead
by Startacus Admin
London-based tech startup, Safe & The City, last week launched its personal safety app designed to battle opportunistic crimes and sexual harassment on streets by using GPS technology, crowdsourced information and crime data from the Metropolitan Police Service (MPS) in London.
The app uses police data to alert users in advance before approaching intersections with a patterned history of crime.
With #MeToo and #TimesUp campaigns sparking conversations across the world about sexual harassment and gender inequality, Canadian-born and London-based entrepreneur – Jillian Kowalchuk – is taking action by introducing an app to tackle sexual harassment and violence against women
Safe & The City enables its users to report incidents based on how safe a route feels to mobilise tangible changes to improve safety on streets. In combining crowdsourced information on underreported experiences, like sexual harassment, with accurate data from the police (such as gun crime, personal property and theft amongst others), this unearths a wealth of invaluable data in a functional, everyday tool capable of making a real impact.
The app, currently available on iOS free of charge (Android soon to follow), features helpful prompts to stay alert before intersections where opportunistic crimes have happened more often as well as a 2-click access to 999 emergency services. After walks are completed, users can quickly rate elements of their walk, such as street lighting, to inform others of conditions and pattern behaviour that may make it better or worse to walk in a particular street at a certain time. In the future, the app will allow to share walks with friends and family to track real-time location and seeking help.
The idea for the app came after CEO and Founder Jillian Kowalchuk experienced sexual harassment herself:
“I put a lot of trust into navigation apps to get me around London, but found navigating only the fastest route wasn’t necessarily the safest. One evening, I was guided down a dark, narrow, empty alley, where two male kitchen staff on break said vulgar acts about what they wanted to do to my body. I ignored them, put on a brave face, but felt scared knowing I was walking where I couldn’t easily escape or seek help.
Their threats turned out to be empty, but I started thinking about younger or more vulnerable persons walking there where the situation could have escalated. With Safe & The City, I want to empower others to have all the information to help them feel and actually be safer”.
The company counts with the support of an experienced advisory board comprised of FindMaps Founder Mariam Crichton, Co-Founder of Aroxo Matt Rogers, former CFO of Deliveroo Phillip Green, and David White, Founder of the pioneering Big Data and AI company, Import.io.
Safe & The City obtained investment from the Geovation, recently received the Unltd award and signed its first safe site member - Huckletree – just before the launch.
Good luck to Jillian and the team - we hope to see this app scale nationwide if at all possible.
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
Women in Tech themed half-day event and startup pitching competition to take place during next year’s Derry City and Strabane District Council’s Enterprise Week
HyperJar is a FinTech startup and digital app which is making it easier for people to plan, share and spend their money
More FinTech headquarters based in London than any other city according to report just published from Savills and flexible office specialist Workthere
PropTech innovation continues with the launch of Track, a property and money manager app aimed specifically at younger homeowners
Joii, the innovative platform and app that is on a mission to make petcare more accessible, more affordable and more convenient
Belfast based startup, Locate a Locum secures £1m in equity funding and plans further development and job creation
The innovative platform which helps organisers of trade shows to find, attract and convert new attendees for their events year on year
The lowdown on Caroo, the Manchester-based startup that is shaking the recruitment sector up by doing everything differently...
The electronic signal device that sits between your instrument and your amp to allow maximum sound quality to transfer...
How Soapbox Labs is on a mission to "deliver the power of voice to children everywhere” using kids’ speech recognition technology
Published on: 8th March 2018
.png)
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- Derry & Strabane Tech event championing women in tech and tech inclusion announced 5th Dec 2019 Women in Tech themed half-day event and startup pitching competition to take place during next year’s Derry City and Strabane District Council’s Enterprise Week
- London leading the way for global FinTech headquarters 4th Dec 2019 More FinTech headquarters based in London than any other city according to report just published from Savills and flexible office specialist Workthere
- London-based startup Perlego raises £7 million 19th Nov 2019 Major investment news for Perlego, the London-based startup that is on a mission to make education material accessible for all
- Investment announced in Aisha, the award-winning halal baby food manufacturer 13th Nov 2019 Aisha secures seven-figure investment from the Foresight Group to help its marketing, development and international expansion plans
