REWIND< Are Cassette Tapes set for a Tech Renaissance?
by Startacus Admin
Check out Elbow, a new cassette player concept, aimed at restoring the glory of the good ol’ fashioned cassette tape.
If video killed the radio star, then CD killed the cassette, and MP3 the CD...(kinda). Ugh, you get what we mean. But nostalgia, on the other hand, doesn’t kill anything, but simply brings it back to life, reinvents it, and makes it current again.
Step forward ELBOW, a new cassette player concept, that is wonderfully minimalistic in design and if all goes according to plan - and is developed past prototype stage, could start the renaissance period for the gold 
‘ol fashioned cassette tape.
ELBOW was first conceived by the audiovisual art duo BrainMonk as a fanciful pet project. The designers wanted to create something immediate and tactile. For the life-long music fans, a cassette player seemed like the perfect project to stretch creative muscles and innovate.
ELBOW's design concept, which condensed the portable cassette tape player to literally it's bare bones , has to date, been well received by the design community, cassette tape aficionados and media sites, who’ve like us, been sharing their short promo video that cleverly demonstrates its aesthetic, but somehow retro design (See below).
Now at prototype stage, ELBOW are currently working out the physical and cost realities of the project going forward.
ELBOW aka BrainMonk - we like the concept a lot, and hope to see this conceptual project hitting the shelves and online stores sometime soon…
ELBOW - cassette tape design
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
Apprenticeship startup WhiteHat raises $16m Series A led by Index Ventures and prepares to expand its alternative to university.
The startup that's providing Nursing Home residents with additional meaningful social interactions provided by local people!
Some easy and inexpensive ways to make your start-up more secure.
The vidiCREW app is on a mission to show your wedding through the eyes of your loved ones. How does it work?
The Startup Leadership Program continues to grow, inviting applications for its 9th London cohort to join the six-month program.
The SaaS startup that helps training providers make the most of their customer feedback
If you're looking for a suitable location to launch your next UK business, Manchester deserves a spot on your shortlist; here’s why.
Do you want to build a new purpose-driven startup with support from a world-class network of experts?
The lowdown on TOAD, the data-driven outdoor advertising agency powered by technology.
Oliver Jones of Angel Investment Network looks at the angel investment data from more than 100,000 businesses and 30,000 angel investors on its UK network.
Published on: 17th May 2017
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- Startup Leadership Program invites applications for its 9th London cohort 12th Jul 2019 The Startup Leadership Program continues to grow, inviting applications for its 9th London cohort to join the six-month program.
- Latest Zinc Company Builder Programme to transform the quality of later life 9th Jul 2019 Do you want to build a new purpose-driven startup with support from a world-class network of experts?
- HealthTech startups sought for Greater Manchester Future of Health Challenge 4th Jul 2019 The Greater Manchester Future of Health Challenge is on the hunt for innovative healthtech startups and scaleups...
- Seedrs FMCG Accelerator Programme to help 10 UK-based FMCG businesses 3rd Jul 2019 Seedrs have launched their first FMCG Accelerator Programme dedicated to helping up to 10 UK-based FMCG businesses raise capital.
