Reviewing your inclusivity strategy

by Startacus Admin

With so many good resources and activities taking place a couple of weeks ago during National Inclusion Week, we thought we'd wait a week or two to publish this article from Lisa Forde, MD of online stationery company Dotty about Paper.... after all business leaders should be reviewing their inclusivity strategies, all year round, not just for one week of the year.
Importance of Inclusion
As the owner of a small stationery business, Dotty about Paper, promoting inclusivity is something that’s very important to me. Many of our products cater to diverse groups, such as our same-sex wedding collections. Respect within my team is treated with equal importance. Even though we employ an all-female team, our staff includes women with different religious backgrounds, mental health needs, and minor disabilities; diversity comes in many forms.
When people know they can be themselves without being judged at work, they’re bound to perform at their best. Freeing diverse staff members of anxiety and fear of prejudice gives them to confidence to excel in their career.
An inclusive workplace also nurtures innovation and talent. By welcoming people of different views and backgrounds into your team, you’re also welcoming in their unique skills and ideas. This could lead to solutions and concepts that might become fantastic opportunities for growth within your business. It all starts with open communication lines and mutual respect.
Inclusion is clearly a significant subject for every business owner to consider. And, in addition to being the right thing to do, it’s also a legal requirement. The Equality Act gives every employer the obligation to ensure discrimination is not present in their company.
Eliminating Discrimination
Ending discrimination is not as simple as ensuring your team includes members from diverse backgrounds. Although this is certainly a good step to take, true inclusivity must focus on individuals. Don’t view people as categories or quotas to fill, see them as fellow workers within your company who can benefit the business.
Recognise that discrimination comes in many forms, some more subtle than others. For instance, many businesses shy away from employing women who indicate they want to start a family. Although such a decision may be made from a financial and disruptive viewpoint rather than a discriminatory one, it is still prejudiced; there is a danger that this way of thinking can seep further into workplace culture. Likewise, it’s worth checking how accessible your employee benefits are; do they cater exclusively to one specific group of people or are they available to those of diverse backgrounds?
Promoting teamwork and communication through meetings and teambuilding exercises can help everyone end discrimination within the workplace. A sense of unity, where everyone moves towards goals and has an equal share in the business’ productivity, will create an inclusive atmosphere. Exchanging ideas is bound to lead to good things, while shutting certain groups out of the conversation will only limit the pool of options and experiences.
Business owners can contribute to this by keeping ‘open door’ policies, ensuring staff members know they can raise any needs or concerns without worrying over the reception such issues might receive. I’ve kept this policy within my own company for many years, and my employees have utilised it to address matters of concern before they pose a real problem.
Furthermore, when dealing with a concerned employee, remember that inclusivity doesn’t mean everybody benefits from the exact same treatment. Diversity highlights how people have their own individual needs. Bear this in mind and work with your staff to find solutions that work best for them, treating their unique set of requirements with dignity. I pair my open-door approach with the opportunity for an honest discussion. In this way, I’ve been able to converse with my team members and find resolutions that take their needs into account. This stops underlying issues from damaging the business.
Interested in similiar themed articles, you might also want to read up on:
Fairer Funding Now campaign calls for greater diversity in startups gaining investment
Applied - The recruitment platform to help you hire fairer
Ways to improve gender equality in the workplace
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
The lowdown on London-based hearing wellness startup Mumbli and its mission to help businesses provide inclusive spaces for all hearing abilities and preferences.

Tech Nation calls for tangible support to secure capital, talent, growth and exits needed to accelerate the growth of UK tech in decade ahead.

Glasgow-based This is Milk seeks investment for Neve Learning, its cloud-based Ed-Tech platform that has inclusivity and accessibility at its core.

With the UK facing a clear digital skills gap, Amy Caton, Digital Talent and Impact Senior Manager at BT Group shares some insights on what businesses should do to close that divide.

The lowdown on Berlin-based Beazy and its innovative solution that helps teams to plan, produce and deliver creative content and helps businesses to connect with talented content creators.

The lowdown on Fluffy, the app offering dog training, 24/7 vet messaging and insurance to give pet owners peace of mind and support them with their pet care responsibilities.

Huckletree's new Web3 HQ aims to put London’s West End at the forefront of Britain’s tech superpower ambitions.

Leading sports marketing platform, OpenSponsorship announces move into music sector, the first new vertical industry for the trans-Atlantic martech business.

Kingussie High School scoops first place for Junior and Senior categories at this year’s Growing Future Assets Competition.

The lowdown on Manchester-based Arctic Shores and its innovative recruitment solution to help candidate potential count as much as skills and experience.
Published on: 16th October 2018
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.







- Tech Nation report reveals UK Tech could quadruple in value by 2032 with right conditions 23rd Mar 2023 Tech Nation calls for tangible support to secure capital, talent, growth and exits needed to accelerate the growth of UK tech in decade ahead.
- Neurodiverse learning and training platform Neve shares major six-figure investment opportunity 22nd Mar 2023 Glasgow-based This is Milk seeks investment for Neve Learning, its cloud-based Ed-Tech platform that has inclusivity and accessibility at its core.
- Huckletree opens new London hub for tech companies pioneering Web3 solutions 16th Mar 2023 Huckletree's new Web3 HQ aims to put London’s West End at the forefront of Britain’s tech superpower ambitions.
- OpenSponsorship making its move into the music sector 16th Mar 2023 Leading sports marketing platform, OpenSponsorship announces move into music sector, the first new vertical industry for the trans-Atlantic martech business.