Rest Less Secures £6 million in Latest Funding Round
by Startacus Admin
Investment success for Rest Less, the digital community that's helping people aged 50+ to live their lives to the fullest.
Rest Less, a 1,000,000* strong digital community, advocate and financial services platform for people aged over 50, today announces it has secured £6 million in its latest funding round.
The latest funding round was led by Moneta Venture Capital, a leading Israeli fintech fund with additional new investment from Sony Financial Ventures/Global Brain and Exceptional Ventures. The round was boosted by strong demand from existing investors including QED Investors, Viola Fintech, Octopus Ventures, MTech Capital and 1818 Venture Capital.
Rest Less launched in early 2019 with a mission to help people aged over 50 live their lives to the fullest. Rest Less began as a work and careers site matching age inclusive employers with its member base but has rapidly expanded to offer thousands of tailored articles, guides and advice to support members as they navigate a wide range of midlife transitions including work, health, pensions, relationships and money.
Earlier this year, understanding the specific challenges faced by members regarding access to financial advice, Rest Less launched Rest Less Mortgages, a whole of market later life lending advice platform offering fee-free advice and Rest Less Pensions, a pension platform designed to close the advice gap.
Today Rest Less has more than one million members in the UK, a 4.9* rating on Trustpilot and counts UK personality, Davina McCall, aged 55, as its most well known supporter.
Stuart Lewis, Co-founder of Rest Less, commented: “We’re proud that Rest Less has become an essential and trusted resource for today's digitally native midlifers. With a one million strong community, one in seventeen of all 50 to 70 year olds in the UK is now a Rest Less member.
‘As a membership led organisation, we are focused on solving the problems that really matter to our community. From day one we have been outspoken advocates for our members, providing them with a platform and a voice, to help shine a light on both the joys and complexities faced by today’s generation of midlifers.”
‘We see huge unmet needs from our members in the areas of work, health and financial services. With this latest funding, we are excited to be able to accelerate investment in our unique financial services offerings in the pensions and later life lending space.”
Sara Stephens, Co-founder and CTO of Rest Less, commented: “Historically the tech industry has ignored this large and growing section of society (for anything apart from later life care solutions). This is despite them being an enormous consumer market, controlling over 75% of all household wealth and being chronically underserved in many key dimensions.
‘With an ageing society and all of the UK’s population growth coming from people over the age of 50, we’re pleased to be leading the way in bringing innovative technology solutions to help meet the needs of today's digitally native midlifers.”
Adoram Gaash, Co-Founder and Managing Partner at Moneta Venture Capital, commented: “We are glad to join Rest Less' journey of building a technology driven services platform for the 50+ generation. We believe in that vision and shall support the addition of more and more Fintech capabilities to the product suite.”
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Published on: 20th December 2022
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