Protein Rebel innovates in the world of sports nutrition
by Startacus Admin
We take a look at Protein Rebel, the startup that is revolutionising sports nutrition with its cricket and plant-based protein powders...
Innovation in sports nutrition is the mission of Protein Rebel, a startup that is launching cricket and plant-based high protein powders. With a focus on all-natural ingredients, Protein Rebel is spearheading healthy and sustainable alternatives to whey-based protein shakes.
Protein Rebel founder, Tim Boote, says, “Protein Rebel is about doing things differently. We don’t use whey, sugar or lab-made micronutrient blends in our products. Instead, we have clean, 100% natural ingredients that are great for the body and kind to the planet. We’ve mastered making new types of proteins, such as plants and insects, taste great while retaining all their nutritional properties.”
“Plus, our powders don’t give you that bloated feeling. In fact, crickets are an all-round superfood as they’re highly nutritious and contain a natural prebiotic to give the gut a healthy boost.”
Three Protein Rebel powders launch: Reload, a cricket and plant-based high protein powder that’s great for building and repairing muscle mass; Recover, a high protein and high carbohydrate vegan sports nutrition powder for refuelling glycogen stores post-workout; and Replace, a vegan meal and snack replacement protein powder for slimming down and toning up. All are available in dark chocolate and banana flavours.
Research proves that plants and crickets are high in protein and very nutritious. Crickets are nutritionally right up there with kale, goji berries and turmeric. They’re rich in protein and essential amino acids, high in iron and vitamin B12 and are packed full of prebiotic fibre making them good for the gut. Insects have also been found to be great sources of zinc, copper, magnesium and manganese.
Boote adds, “Crickets and plants are great sources of protein and have a much lower impact on the planet than whey. If people want to enjoy high protein supplements in a clean and natural way while reducing their impact on the environment, it’s time to try new types of proteins such as insects and plants. They’re the foods of the future.”
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
The impact of standards, ethics and conduct on business success and profits - Work.Life has some interesting insights...
.png)
The lowdown on Space32 - the startup that wants to help hybrid-working businesses find the working space and solution that's right for them.
.png)
Global Tech for Good initiative seeks innovative startups and scaleups that are creating positive social impact and enhancing people's lives through tech.
The lowdown on Bidnamic, the startup that's combining advance machine learning with human expertise to help retailers to maximise revenue and profitability from Google Shopping.
Innovative Czech fintech startup 4Trans raises investment to expand first of its type AI driven factoring services across Europe.
Edinburgh-based life science company Cytomos secures funding to support further development of its innovative cell analysis tech.
Ethical Equity and Streets Consulting join forces to deliver Founder Workshop to help close the inequality gap in startup to scaleup funding.
Fancy being featured in this year’s SmallBiz100, which showcases the best of Britain’s vibrant small business community? There's just a couple of days left to do just that!
Screenloop secures major investment to support further development of its AI-driven recruitment platform that helps companies build the best teams and removes unconscious bias.
New research from School of Marketing reveals the impact that Covid-19 has had on key business sectors in the UK.
Published on: 7th October 2020
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- How the pandemic affected each industry 27th Jun 2022 New research from School of Marketing reveals the impact that Covid-19 has had on key business sectors in the UK.
- The Finalists of DBACE 2022 are revealed 21st Jun 2022 The lowdown on the innovative young visionaries that are in the running for this year's Deutsche Bank Awards for Creative Entrepreneurs.
- OKAPI: Orbits raises €5.5m for Breakthrough Space Traffic Management Software 13th Jun 2022 Innovative German SaaS startup OKAPI:Orbits secures investment to support its mission of securing efficient and safe operations in space.
- Kita, the world's first carbon insurer, raises £350k in pre-seed round 9th Jun 2022 Innovative startup, Kita secures investment to support build and launch of its essential carbon insurance products.
