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NI InsurTech Bluesona forms strategic partnership with Bosch

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by Startacus Admin

12vdevice branded

Bluesona and Bosch form strategic partnership to tackle the problem of distracted driving caused by mobile device usage


device picGreat news today for Northern Ireland based InsurTech company Bluesona which has just announced a new strategic partnership with German firm Bosch Connected Devices and Solutions (BCDS). BCDS is a fully owned subsidiary of Robert Bosch GmbH and is a globally leading sensor-device provider.

Bluesona was formed to provide a smart software solution to the major and growing problem of distracted driving caused by mobile device usage.

Its solutions include the innovative distracted driving App “Loop” and telematics solution “LoopMatics” and when combined with Bosch’s Telematics Plug, they will provide insurance companies with a comprehensive data-driven solution.

It will enable them to improve their risk management, provide more tailored and cost-effective policies and services to their customers and facilitate their move to Usage Based Insurance (UBI). As a result, this will help to improve road safety.

Mel Morrison
Mel Morrison, Bluesona CEO said:


“This partnership with BCDS is testimony to the quality of our products and technology and the benefits they can deliver to insurance companies and to safer driving generally.

“Our combined offering will provide the most comprehensive vehicle telematics solution currently available, we have also kept in mind the importance of simplifying the onboarding process for both our customer and the end user, with an out of the box solution that you plug in and drive.”

Dietrich Brunner, Bosch Global Sales Manager for the Insurance Industry said:

“It is great to work together with Bluesona within telematics to create value for insurance companies and their customers. The integration of our Telematics Plug was a great milestone to initiate successful future projects.”

Congrats Mel and the Bluesona team, we're delighted for you!







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Published on: 11th June 2020

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