Mrs Wordsmith - The EdTech startup for kids that's making learning new words a doddle

by Startacus Admin

Words. Perhaps we could insert some kind of eloquent, almost poetic sentiment here about how words do stuff and things and are good; however, we didn’t have the benefit of learning from London-based EdTech startup Mrs Wordsmith (not to be confused with Mr Swordsmith, we were mildly disappointed to discover).
The team behind Mrs Wordsmith includes professors of linguistics, lecturers in corpus linguistics, a lexicographer who was once the editor-in-chief of The Chambers Dictionary, a neuroscientist of whom subscribers can ask questions, and the award-winning artist behind a range of characters such as those from Cloudy with a Chance of Meatballs and Madagascar.
Together, the team is on a mission to make young people smarter. As they put it, “The more words you know, the smarter you’ll grow”. You know they’re onto something with that, because it rhymes.
Mrs Wordsmith says that normal learning is inefficient, and that after the first 5000 high-frequency words, schools aren’t so good at improving students’ vocabularies. The team is the perfect mix to first identify the right 10,000 words every young person should know before the age of 18 - words that improve comprehension, accelerate learning, and drive academic achievement, apparently - and to then make learning these words easy and entertaining by bringing them to life with humorous illustrations.
And so far so good for Mrs Wordsmith - with a seed investment round of £2 million pounds last month led by Kindred Capital and including investment from US edTech investor Reach Capital, SaatciNvest and Ropart Asset Management.
Suitable for children with dyslexia and those on the autism spectrum, Mrs Wordsmith makes the journey to 10,000 words engaging, fun, and funny. A 6-month subscription will give you monthly deliveries of daily worksheets, reference mats, flashcards, rewards, and a weekly email with instructions and tips, as well as the aforementioned access to question the team’s neuroscientist about how to get the most out of the product.
Until we’ve completed our 10,000 word journey, you’ll have to make up your own clever pun about taking our word for it.
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
The lowdown on the Regional Winners of Tech Nation's Rising Stars competition - some of the UK's most promising early stage tech companies.

Loop Not Luck aims to improve social mobility via its innovative job board designed specifically to connect underrepresented candidates to tailored career opportunities.

75% of LGBTQ+ tech founders and investors actively conceal their gender or sexuality from peers in the ecosystem, says first of its kind report.

Leading AI startup Aiir Innovations secures major investment to support global expansion and help set a new standard for engine inspections.

The lowdown on OneThird, the foodtech startup that's tackling food waste via its innovative solution for predicting the shelf life of fresh produce.

Karen Meager, co-founder of Monkey Puzzle Training shares some insights on how leadership has changed in the last decade, and what it takes to be a great leader today.

Freight rate management platform Freightify raises Series A investment to support further international growth and mission to help more freight forwarding companies digitize their operations.

Crowdfunding success for Omni, the vegan dog food brand, reaffirms the recession-proof growth of the pet nutrition industry.

Want to learn a new language? Weeve is an innovative startup that has created an innovative, creative and effective way to help you do just that.

Want to build an investable, scalable tech startup? The Raise Accelerator programme is now open for applications and will help you do just that.
Published on: 9th July 2017
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.







- Tech Nation reveals 33 early stage scaleups to watch in 2023 8th Feb 2023 The lowdown on the Regional Winners of Tech Nation's Rising Stars competition - some of the UK's most promising early stage tech companies.
- Loop Not Luck, the UK’s first intersectional diversity recruiting platform launches 7th Feb 2023 Loop Not Luck aims to improve social mobility via its innovative job board designed specifically to connect underrepresented candidates to tailored career opportunities.
- New report reveals the tech community's LGBTQ+ Crisis 7th Feb 2023 75% of LGBTQ+ tech founders and investors actively conceal their gender or sexuality from peers in the ecosystem, says first of its kind report.
- Aviation startup Aiir Innovations raises over €2M to transform aircraft engine maintenance 7th Feb 2023 Leading AI startup Aiir Innovations secures major investment to support global expansion and help set a new standard for engine inspections.