Kandu, the new platform connecting entrepreneurs with trusted experts
by Startacus Admin
Kandu, a new online matching service aimed at supporting startups on their journey to success, aims to help take the headache out of finding the right help, by matching them to trusted experts who can validate their ideas, co-create strategies or simply help them get things done.
Startups can offer experts and advisors a fee, equity, flexible working or even just a cup of coffee in return for help. Experts can find more flexible contract or advisory opportunities at interesting startups that might just be the next borrowmydoggy or Babylon Health on terms that work for them.
Whilst the numbers of entrepreneurs and experts choosing to work for themselves is increasing at a rapid rate, the startup ecosystem is becoming 
increasingly fragmented.
Finding the right people to help is becoming more difficult, often limited by personal networks and geography. Kandu aims to remove these barriers, by connecting people based on startup and SME problems, skills and availability - helping them find exactly the right expertise at the right time.
Unlike existing work marketplaces such as PeopleperHour, Kandu is not focused on finding founders the cheapest, quickest tactical fix. Instead, it provides entrepreneurs with experts who can provide insight and an impactful solution to the underlying problems many founders encounter on their startup journey - from advice on running a business, digital build, marketing, raising investment and personal or business coaching.
The platform also guides entrepreneurs, to help them think about what they need now and what they may need in the coming months as they move from idea, to build, launch and growth and attracting investment.
Kandu is the brainchild of an all-female team - digital strategist and product consultant Nina Lovelace and startup mentor and marketing expert Jenni Young.
“The UK startup support ecosystem is becoming increasingly fragmented,” says Nina. “Finding the best people to help is becoming more difficult. Startups searching LinkedIn or Facebook rely on pot luck for example - will experts respond, and are they trusted? Meanwhile, 90% of startups still fail in five years. They need better support.”
“We particularly see an opportunity for experts and startups to connect across the country,” adds 
Jenni, ”We know that geography is a particular barrier to getting great work done and the focus on connecting clusters of expertise across the country and tracking engagement will be a huge benefit - not just to startups but to the organisations who support the UK economy.”
Kandu was selected for the autumn cohort at the Imperial College White City Pre-accelerator and the platform soft launched at the end of October 2017. The team are preparing to raise Seed Enterprise Investment Funding this quarter to further develop the platform. Kandu is on track to deliver a vibrant online community for the UK in 2018.
We look forward to seeing what Kandu....can do.
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Published on: 7th February 2018
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