Introducing the Becon Economy
by Startacus Admin
Heard about the Becon Economy? Beconomists? Spark Ups?....Nope? Well, read on to find out more...
The Becon Economy is an emerging, dynamic and flourishing new sector of the economy and is a term used by Andrew Scott, Professor of Economics and Deputy Dean at London Business School, to describe a new period of economic behaviour which is being pioneered by 18-34 year olds worldwide.
Having spent 12 months exploring this space, and by launching the Matchbox, an online platform for all things related to the Becon economy, Andrew is 
determined to act as the bridge between the traditional economy and to protect the emerging fledgling Becons and their best interests.
With new terminology aplenty there’s lots to get your head around and learn about the Becon Economy, however the basics are:
Becons are the entrepreneurs of the Becon Economy - those leading lights whose lifestyles, careers and future prospects are closely entwined with this flourishing new sector of the economy.
Spark*Ups are the Becon Economy’s equivalent of Startups. Unlike startups, which are intended for growth and ascent into the traditional economy, Spark*Ups are much more experimental, agile and iterative organisations.
The Matchbox Collective is the cohort of leading Becons that have been assessed by Andrew Scott as being the leading lights of the Becon Economy and deemed to be ready for matches. As a part of the Matchbox Collective, these Becons make a commitment to nurture and ignite the Becon Economy by supporting future Spark*Ups.
Beconomists are the people that understand both the Becon Economy and the traditional economy, and make matches between these. They are committed to sourcing, creating and matching enough resources from the traditional economy to help the Becon Economy flourish and grow.
So...glossary of terms complete - if you’d like to find out more, then perhaps attending Becono.meets would help. This is a new bi-monthly event hosted by Professor Andrew Scott that aims to bring key stakeholders from the Traditional Economy and the emerging Becon Economy together. And we’re chuffed to announce that here at Startacus, we’ve got 3 tickets to give away to the first ever Becono.meets event - even more so because these are invitation only events!
So when is it happening?
The Becono.meet takes place at the London Business School on the 28th January 2014 from 6.30pm - 8pm and with its theme of ‘'Introducing the Becon Economy' it’d be the perfect place to properly get to grips with what it’s all about.
It’d also be the perfect place to meet our very own Alastair Cameron, Co-Founder of Startacus as he’ll be one of the speakers taking part in the panel discussion on the day. With other self starters such as Enternships’ Will Bentinck and Mike Salter from We Are Pop Up in attendance, we reckon this is set to be a great event - one not to be missed!
If you’d like to come along and fancy nabbing one of the 3 free tickets we’ve got up for grabs, simply email [email protected] as soon as you can. We’ll be selecting the 3 lucky winners on Friday afternoon at 3 pm.
One more thing - you’ve gotta be a registered Startacus member to be eligible - so get joining if you haven’t already!
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Published on: 22nd January 2014
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