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Internet Advertising Competition Awards

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by Startacus Admin

iac logoOnline advertising is big business therefore it makes sense that the creatives and professionals behind the ads get a little recognition for their work. Right now that recognition is coming in the form of the Internet Advertising Competition Awards which are currently seeking entries.

The Awards are open to both individuals and organisations who are involved in developing some form of internet advertising and categories include:

  • Online ads - including banner, pop-up and interstitial ads

  • Email message ads

  • Rich media online ads - ads using Flash or similar and

  • Social Media Campaigns

Ads in a whole host of industry sectors can be entered including Arts, Consumer Goods, Leisure, Media and Retail to name but a few whilst the full list of approved sectors can be found on the IAC site.

All ads submitted for entry must have been run at some point between January 1st 2014 and January 31st 2015.

This is the 13th year that these awards have taken place and this year the judges include some of the biggest names in internet advertising from companies such as CNN News Group, Google and McCann Worldgroup.

The judges will be selecting winners from each category based on the following criteria:

  • Creativity

  • Innovation

  • Impact

  • Design

  • Copywriting

  • Use of the medium

  • Memorability

All entries must be in by 30th January 2015 and it’s expected that the winners will be announced in March. 

Of course as you’d expect, all the other Terms and Conditions and the finer details are available on the IAC site.

If you’re thinking of entering, best of luck from all here at Startacus and in the words of the IAC folk themselves "May the best work win"!

 

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Published on: 4th December 2014

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