In-app personal trainer Gym Plan proves hard work pays off
by Startacus Admin
The lowdown on Gym Plan, the fitness app that is aimed at users of all levels...
S
omething a little different this time. We are always saying that this startup or that is worth keeping an eye on, and here is one such startup, 5 years after launching. In 2014, a Newcastle-based fit-tech startup was created by a serial entrepreneur Paul Slater and his personal trainer Dave Stidolph. This startup was Fit Gurus and took the form of a website offering guidance and pointers for weight loss, fitness, and muscle building, mainly to the more hardcore gym-goers.
This website soon became an app, which was later rebranded as Gym Plan, able to boast a pretty equal balance between male and female members.
The app features plans for toning and shaping, lean muscle building, mass muscle building, with weighted and bodyweight training including timed circuits, AMRAPs, HiiT, and cardio. The different plans can be switched around and changed to queue up like a music playlist. The app can be used with Apple watches and is compatible with Apple’s Health app. Other features and counters include calories and macros, tracking weights with reps and sets.
In late 2014, the startup was in that cohort of the Ignite accelerator in Newcastle, which taught them a lot and gave their business the kind of workout they deliver to their app’s users. Soon after this accelerator programme, they raised £200,000 in seed funding, allowing them to expand their reach, particularly in terms of user ability.
No longer aimed just at the more hardcore user, their workouts started to include more lenient entry-level stuff, opening the app up to anyone. Just over half a year after launching, they already had more than 50,000 users. This exploded as the app continued to grow, and after rebranding as Gym Plan in late 2017, their numbers doubled, with users logging on from 200 countries.
All of this hard work has continued to pay off, as on August 8 2019, Gym Plan was announced as Apple’s ‘App of the Day’ on the App Store. As Gym Plan says, “Just like working out...persistence and hard work pays off!”
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
.png)
WeWALK, RNIB, and ICL consortium secures UKRI funding to improve mobility for visually impaired and elderly.
The impact of standards, ethics and conduct on business success and profits - Work.Life has some interesting insights...
.png)
The lowdown on Space32 - the startup that wants to help hybrid-working businesses find the working space and solution that's right for them.
.png)
Global Tech for Good initiative seeks innovative startups and scaleups that are creating positive social impact and enhancing people's lives through tech.
The lowdown on Bidnamic, the startup that's combining advance machine learning with human expertise to help retailers to maximise revenue and profitability from Google Shopping.
Innovative Czech fintech startup 4Trans raises investment to expand first of its type AI driven factoring services across Europe.
Edinburgh-based life science company Cytomos secures funding to support further development of its innovative cell analysis tech.
Ethical Equity and Streets Consulting join forces to deliver Founder Workshop to help close the inequality gap in startup to scaleup funding.
Fancy being featured in this year’s SmallBiz100, which showcases the best of Britain’s vibrant small business community? There's just a couple of days left to do just that!
Screenloop secures major investment to support further development of its AI-driven recruitment platform that helps companies build the best teams and removes unconscious bias.
Published on: 11th August 2019
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- Assistive technology innovators and partners awarded £1.7m project funding 1st Jul 2022 WeWALK, RNIB, and ICL consortium secures UKRI funding to improve mobility for visually impaired and elderly.
- How the pandemic affected each industry 27th Jun 2022 New research from School of Marketing reveals the impact that Covid-19 has had on key business sectors in the UK.
- The Finalists of DBACE 2022 are revealed 21st Jun 2022 The lowdown on the innovative young visionaries that are in the running for this year's Deutsche Bank Awards for Creative Entrepreneurs.
- OKAPI: Orbits raises €5.5m for Breakthrough Space Traffic Management Software 13th Jun 2022 Innovative German SaaS startup OKAPI:Orbits secures investment to support its mission of securing efficient and safe operations in space.
