Hubbite wants to make online reviews great again
by Startacus Admin
2018 has been the year where fake news has become a prominent topic. But what of fake online reviews? Startup Hubbite has been launched with the aim of putting the trust back into online reviews.
2018 has been the year where fake news has become a prominent topic. Social media sites commit to doing all they can to stop it.
But what of fake reviews? Trustpilot, TripAdvisor, Yelp and so on...they all have had their problems with fake reviews. A whole restaurant was faked on TripAdvisor and became the top ranked restaurant in London.
Step forward startup Hubbite who are on a mission to combat this problem and put peoples trust back in to online reviews. Launched on the 7th of 
September 2018 by co-founders Daniel Hall and David Denton, Hubbite is a social network just for reviews.
Aiming to be a mixture of Instagram and traditional review sites, people can launch the app, post a review of where they are (including pictures) and these reviews then appear on a feed for their friends to see.
Among other features are a map that shows places close to your location that your friends have reviewed. Ultimately scammers online will always find a way to fake reviews regardless what website they are operating on. 
The only way to trust reviews is to hear it from someone you know (or know of). Hubbite is bringing word of mouth online and will also act as a point of discovery for users.
Explaining why he created the site, CEO and co-founder Daniel Hall explained: “I decided to create the site after falling foul to a terrible conveyancer I found online. Their reviews made them seem brilliant but it was only after I received the worst service of my life I realised their reviews were faked.
The negative reviews were being hidden by a stream of fake positive reviews being posted almost hourly. From that day onwards I wanted to create a solution to make reviews trustworthy again”.
We wish Hubbite all the best and look forward to seeing how their startup progresses.
If you like the sound of this startup, you might want to read up on:
Compass News - the startup that'll help you navigate the world of news from the publishers you can trust.
Factmata - A fact-checking media community, leveraged by artificial intelligence.
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
Innovative startups are currently being sought by BMW Group Financial Services UK which has just launched the third instalment of its Innovation Lab
Starting a business can be a lot of hard work, so here's a few ways to avoid burnout and find a healthy work life balance.
At one-day event Ideation NI Thon, students will get the chance to solve global and local sustainability, environmental, city and health problems.
NI startup ESTHER, a peer-2-peer giving platform allowing charitable donors to give money directly to people living in poverty, head to New York for a 4-day fact finding mission.
The lowdown on how an Australian startup generated global sales for their innovative product, "weighted blankets"...
At 82% the UK takes 4th place in the list of countries being most ready for automation and robotics, whilst 30% of UK population’s jobs are at risk of automation.
The innovative game, eQuoo that helps users build their emotional fitness and thereby help fight their mental illness
The London-based femtech startup that is using AI and genetic testing to provide a tailored oral contraception service for women
Recent research by Starling bank shows that in 2019, women earned up to £12,319 less per year than their male colleagues of the same age and within the same industry
Brandtech group, You & Mr Jones, has invested in ethical video startup Good-Loop who have closed a US $1.6m seed funding round.
Published on: 15th September 2018
.png)
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- Ideation NI Thon at NI Science Festival sets out to solve global issues 17th Jan 2020 At one-day event Ideation NI Thon, students will get the chance to solve global and local sustainability, environmental, city and health problems.
- NI startup ESTHER takes flight to New York 16th Jan 2020 NI startup ESTHER, a peer-2-peer giving platform allowing charitable donors to give money directly to people living in poverty, head to New York for a 4-day fact finding mission.
- 2019 stats show that the gender pay gap continues 14th Jan 2020 Recent research by Starling bank shows that in 2019, women earned up to £12,319 less per year than their male colleagues of the same age and within the same industry
- Digital DNA Awards 2020 nominations now open 13th Jan 2020 The Digital DNA Awards, held in partnership with MCS Group, celebrate the best tech talent, from companies of all sizes, excelling in the world of Digital and Tech and not just in NI...
