Greengame - making sustainability the norm
by Startacus Admin
War, as the overused cliché goes, never ends. But as terrible as war is, its capacity for total annihilation perhaps pales in comparison with something that might seem more tame and less immediate: the environment.
Breathable air and drinkable water are quite high on the list of things we probably want to keep around, while climate change is something we’d really rather do without (we’re sorry to get all sciency and technical). There are various angles from which to tackle our issues with the environment, but the startup we are featuring today has sustainability in mind.
Greengame is a startup looking to help make sustainable living the norm, replacing what they call the current ‘culture of waste’ embedded in society.
As you may be able to guess from the name, Greengame is going about this via gamification. In line with one of people’s strongest desires in life - to not have to do anything - Greengame’s app automatically tracks the user’s activities that in some way impact the environment. It can see if you are driving, using public transport, or walking; it can connect to your email account to monitor receipts that indicate sustainable living; it can track the usage of smart products that promote energy saving and other environment-protecting whatnots.
Among the things you can do with the ‘Green Points’ you earn from these things are win competitions and challenges. The possible prizes depend on who created the challenge, but it could be anything from a free meal to a shopping voucher, a council tax break, or season tickets. Greengame encourages big brands to get involved in creating challenges and putting up all sorts of prizes, thus increasing their reputation as green brands.
It goes without saying that helping to clean up the environment and encourage people to live cleaner lives is a worthy goal, and this kind of gamification, with potentially huge rewards on the table, is a clever way to go about it. The success of the app may hinge mainly on what brands they can get involved, but we think Greengame is onto something good.
If you are interested in sustainability, you might want to read up on Buy Me Once an online platform which sources and sells some of the world’s most sustainable and long lasting products.
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
Wilton London exceeds crowdfunding target to support its aim of becoming the UK’s number one eco household cleaning brand
TestGorilla is a startup that's on a mission to help you identify the best candidates and make your hiring decisions faster, easier, and bias-free
Major investment for her1, the digital health impact company that's dedicated entirely to female wellbeing...
Major boost for the NI economy as nanotechnology consortium, Smart Nano NI awarded £42.4m by the Strength in Places Fund to support development of new technology for medical devices, communication and data storage.
As the pandemic may still have an impact on your business in the long term - here are a few things to consider...
Need an organised process to manage the inventory in your startup? Here are a few of the key things to consider...
Ntropy secures major investment to help with expansion of its team, support market growth and future product development.
.jpeg)
Want to make your mark on your industry and elevate your business exposure? These tips will help you do just that...
.jpg)
SKOOT, the only carbon negative green navigation app for drivers launches crowdfunding campaign to help drive its growth and offset vehicle carbon as lockdown eases
.jpeg)
Need to make changes in your business? Karen Dunne-Squire, founder of Elation Experts shares tips and advice on how best to do just that
Published on: 26th November 2017
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- Smart Nano NI awarded £42.4m funding from UKRI 22nd Jul 2021 Major boost for the NI economy as nanotechnology consortium, Smart Nano NI awarded £42.4m by the Strength in Places Fund to support development of new technology for medical devices, communication and data storage.
- Ntropy Raises $3.2M for its innovative data platform 20th Jul 2021 Ntropy secures major investment to help with expansion of its team, support market growth and future product development.
- SKOOT plans to accelerate growth with new crowdfunding campaign 20th Jul 2021 SKOOT, the only carbon negative green navigation app for drivers launches crowdfunding campaign to help drive its growth and offset vehicle carbon as lockdown eases
- Collective Benefits raises £6m to help expand the safety net for independent workers 14th Jul 2021 Innovative insurtech Collective Benefits raises investment to support expansion plans and development of new products and services for independent workers
