Fertility tracking bracelet, Ava, closes $30m

by Startacus Admin
Zurich-based Ava, makers of the first fertility tracking sensor bracelet, closes a $30m Series B funding round and announces 10,000th “Ava” pregnancy.
It's fair to say there has been a rise in the FemTech market over the last few years with the sector emerging as the likely next big disruptor in the global health care market. With fertility monitoring still not particularly tech friendly - think urinating on ovulation sticks and constantly checking temperatures, it would be an area of the FemTech market that would be primed for disruption.
Step forward, Ava, a fertility tracking sensor bracelet and the only femtech company to have had the findings of a clinical trial peer reviewed and published in a leading science magazine.
The key finding of the clinical trial was that a woman’s pulse is the best way to identify (in real time) more fertile days / cycle, pregnand thus increase the chances of conception.
Ava frees women from having to use outdated, invasive and inaccurate fertility monitoring methods, detecting 5.3 fertile days / cycle - in real time - while in the privacy of a user's home. With this previously only done via repeated overnight sessions in a hospital / clinic, the tracking sensor bracelet is a massive advance in empowering women to to take control of their reproductive health via data insights and science.
$30m Series B funding round
The majority of Ava’s new financing came from existing investors, with prominent European VC firms btov and SVC also joining the round.Ava also announced today that its cycle-tracking sensor bracelet, which precisely detects the 5.3-day fertile window in a woman’s cycle in real time, has officially reached a milestone of 10,000 pregnancies among users since launching in July 2016.
According to Ava Co-Founder Pascal Koenig, Ava will use the new funds for further product research and development to enhance the existing product and create new applications that empower women to take control of their reproductive health via data insights and science.
“Ava’s long-term vision is to accompany women through all stages of their reproductive life by providing data-driven, clinically proven technology that will make a woman’s life easier, healthier and better -- be it when they just want to understand their body, while they are trying to prevent pregnancy, trying to get pregnant, are pregnant or entering menopause,” Koenig explained.
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
The lowdown on the London-based health-tech startup Zedsen that has developed technology that can monitor the user’s bloodstream and collect data by using sensors that simply sit on top of the skin

The early-stage NI startups selected to pitch at LEVELUP 2021, the 2-day event taking place on 21-22 April as part of Derry & Strabane Enterprise Week have now been revealed...

Aimear Lynch, founder of My Pet Lamb and one of our Impacting Founders gives us the lowdown on her eco-conscious startup and business journey to date

The latest addition to the LEVELUP agenda is an online Speed Networking event, in partnership with Allstate NI and powered by Netminds. Come along and make new connections!

Digital DNA, leading lights in the NI Tech and Business community announced as media partners for the LEVELUP events at Derry & Strabane Enterprise Week

Kellie McCord from Toastmasters International shares some tips on a few of the key things you should consider to make sure that the online experience is inclusive and easier for more people

Thinking about embarking on currency trading? Here are some basic tips that will help you do just that...

The innovative Brighton-based startup, Naurt, that has created a plug-and-play toolkit for high-precision, beacon-free tracking

Thinking of using email marketing to promote your startup? Here are a few of the key things to consider when doing just that...

The lowdown on Fleex, the startup that helps companies provide remote employees with all they need to make working from home more comfortable
Published on: 30th May 2018
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.







- Startacus brings virtual speed networking to Derry & Strabane Enterprise Week 2021 12th Apr 2021 The latest addition to the LEVELUP agenda is an online Speed Networking event, in partnership with Allstate NI and powered by Netminds. Come along and make new connections!
- LEVELUP bags Digital DNA as media partners 12th Apr 2021 Digital DNA, leading lights in the NI Tech and Business community announced as media partners for the LEVELUP events at Derry & Strabane Enterprise Week
- Huge rise in dog weddings leads Feast It and Poppy’s Picnic to launch dog wedding planning service 31st Mar 2021 "Mutt-rimonials" are on the horizon thanks to Woof Weddings, the UK's first dedicated wedding planning service for dogs
- Manual, the innovative Men’s Health platform Raises $30M Series A 31st Mar 2021 Manual secures major investment to help with product development and international expansion and its overall mission to become the global destination for men’s health