Emily Crisps bags healthy £1m investment
by Startacus Admin
It's been a good week or so for East London startup snack-brand Emily Crisps, spearheaded by founder, CEO and female entrepreneur, Emily Wong, who having successfully raised over £1 million investment in equity crowdfunding, also picked up a prestigious Grocer New Product Award for 2018.
The crowdfunding investment via Seedrs will be used to help to accelerate the growth of Emily Crisps across the UK through increased brand awareness and distribution, 
in preparation for its US launch next year. With the brand on a mission to spread across the globe its innovative better-for-you snacks aligned with consumer eating trends.
The Emily Crisps fruit and veg crisps brand was founded in 2014 and launched exclusively in Selfridges, by partners Emily Wong and Ale Ascani, as a healthy alternative to traditional potato crisps and fruit snacks.
Made using only the best whole fruit and veg to create a range of better-for-you crisps that are gluten free, vegan, kosher and halal certified, the Emily Crisps brand has now grown and is now available at a range of retailers including Waitrose, Sainsburys, Tesco, Holland & Barret.
Just four years after its founding the brand is one of the UK’s FMCG startup success stories, with a female led management team that has grown the business to £2 million in 18 months and has raised over £1m of crowd investment so far – spearheading a new market segment. The Grocer New Product Awards, awarding the latest FMCG sector innovations that have hit the shelves in the last 14 months, are a benchmark for what is hot in the FMCG sector, so it's no surprise, to top a good week for Emily Crisps, that it's 'Sweet Potato Sticks with Sea Salt' product, bagged the Crisps New Product title at the Grocer awards.
Congrats to Emily, Ale, and the whole Emily Crisps HQ team, on both counts. We predict a healthly future.
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
The InsurTech startup which covers the risk of non payment of invoices...
AO, the UK’s leading online-only household appliance and electrical retailer is looking discover and integrate startups with solutions that will help AO’s customers.
.jpeg)
Technology has transformed how people interact. We are on the cusp of an exciting new era in clinical communication, and a key shift in the empowerment of patients as a stakeholder in healthcare.
Exercise made fun thanks to this location-based strategy game for runners and walkers
The innovative Social Community App that's been created for those living & working with Dyslexia and ADHD...
Shuttout - The community-driven marketplace startup that's adding social value to photographs...
Dent Reality launches it's new AR wayfinding technology for shopping malls, airports, retailers and other venues, using virtual paths and arrows to help users find their way.
Aberdeen based startups and entrepreneurs take note - here's the lowdown on key startup support and help available where you are...
Here are seven kinds of educational courses that can take your abilities as an entrepreneur to the next level.
Here we’ll take a look at six ways you can get the most from your online advertising budget.
Published on: 4th October 2018
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- AO launches Innovation Lab to integrate online retail solutions 17th Apr 2019 AO, the UK’s leading online-only household appliance and electrical retailer is looking discover and integrate startups with solutions that will help AO’s customers.
- EDP searching for startups to join the Starter Acceleration Program 8th Apr 2019 EDP, one of Europe's major electricity operators is currently looking for startups for their new EDP Starter Acceleration Program.
- United Utilities launches Innovation Lab 2.0 21st Mar 2019 Leading UK water and wastewater company United Utilities has launched its second accelerator programme to help innovative businesses grow and develop their solutions through a collaborative approach.
- Northern Ireland startups sought for upSTART 2019 21st Mar 2019 Entries are now open for upSTART, Northern Ireland’s most exciting startup pitch competition which features an all-expenses paid trip to explore the New York tech scene for the winner.
