Did you know that the online search industry is dominated by one mega company?
Of course you did. You probably also know that there are other search engines on the market, Yahoo, Bing, and so forth, but unless you are very anti-establishment, the chances are you don’t use them very often. I mean why ‘Yahoo’ something, when you can ‘Google’ it instead?
We’re willing to bet that it would take something mighty convincing to persuade you to switch your search engine preference. How about to save a human life… would you do it then?
Elliot for Water
New Search Engine ‘Elliot for Water’ poses a simple proposition to its users. Save a human life by doing something that you already do every day.
Elliotforwater.com is a social enterprise with a central mission to bring drinkable water to as many people around the world as possible, in a way that respects local environments.
How it does this is very simple indeed.
It operates on a similar business model to other search engines, but deviates in one major respect; 70% of its revenue is drilled back into the purchase of Solwa Technologies. These are products which utilise solar energy to purify contaminated water in the areas where it is most needed, without the need for major negative impacts on the local environment or the people who live there.
Elliot for Water plans to do this by delivering and installing the technologies needed to provide clean drinkable water which will allow the communities to become self-sufficient and sustainable.
All you need to do to contribute to the work that they do, is search!
Of course some of you will still be apprehensive about making such a major switch; what if the service isn’t up to scratch? But you needn’t concern yourself, because the search results, and advertising, are provided by Yahoo! Boss API, and Google.
We think it’s a rather nifty idea. Take a look and see for yourself.
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