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Digital DNA acquires leading digital marketing conference Learn Inbound

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by Startacus Admin

Learn Inbound x Digital DNA

Media, publishing and events company Digital DNA announce acquisition of Learn Inbound, Ireland's leading Inbound Marketing education platform and Conference Series.

Digital DNA, a leading media, publishing and events company working in the tech industry has announced the acquisition of Ireland's leading Inbound Marketing education platform and Conference Series, Learn Inbound.

Learn Inbound has garnered a reputation as Ireland's must attend event for digital marketers and has attracted some of the biggest names in the marketing world to speak at the event. The conference series, created by one of Ireland’s top digital marketers Mark Scully, was founded in 2015 and has attracted 1,000's of marketers to learn about the latest innovations in inbound marketing. Over the past seven years, Learn Inbound has grown to become an internationally recognised brand that has hosted more than 100 events, with over 5,000 marketers attending from more than 25 countries.

Landscape-Colour.pIn addition to a major annual conference which attracts over 500 of Ireland's top digital marketers, Learn Inbound also runs regular meetups for marketing professionals as well as a successful series of training programmes which equips marketers with the latest tools and strategies to help grow their businesses.

Commenting on the acquisition, Digital DNA CEO, Simon Bailie said; "We are delighted to have Learn Inbound join Digital DNA. Learn Inbound is a perfect fit for our growth strategy over the next 18 months and we are excited to be working with Mark and the team at Learn Inbound to help develop the annual conference, meetup and training series."

"Over the past few years, Learn Inbound has gained an excellent reputation for delivering high quality events, training and content which has helped the careers of digital marketers from right across Ireland and beyond. We look forward to working with the team at Learn Inbound to grow the conference series and to provide even more value to our audience."

Speaking about the acquisition, Mark Scully, Founder of Learn Inbound said; "I am very proud of what we have achieved with Learn Inbound over the past few years. We have attracted some of the biggest names in the marketing world to speak at our events and we have built a reputation as Ireland's must attend event for digital marketers.

"I am confident that with the expertise of the team at Digital DNA, Learn Inbound can continue to grow and provide even more value to digital marketers in Ireland and beyond. I am very excited about the future of Learn Inbound and I look forward to seeing it go from strength to strength."

The plans for Digital DNA 's acquisition of Learn Inbound will see the long awaited return of the annual conference to Dublin in the Autumn as well as the return of the popular meetup series, Pint-Sized Marketing. More details are expected to be announced in the coming weeks.

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Published on: 11th March 2022

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