Buzzer mobilises customers to review their restaurant experience on-location
by Startacus Admin
Buzzer is a new customer feedback platform that allows you to leave anonymous reviews about your restaurant experience while you’re still at the table.
The server presents the bill with a small tablet computer, which asks you questions on your experience in a smooth WhatsApp style chat flow. It takes less than a minute to complete, so it’s not like the boring online surveys! This allows the restaurant to collect feedback from those who might not be bothered to review them online at home, and it helps them understand their customers better.
Co-Founder Scott Simpkin says: “Everyone has conversations about the food, service, value and atmosphere at the dinner table and everyone has an opinion on their dining experience. But short of spying on tables, restaurants have no useful way of getting this information. They could instruct the servers to ask how everything is, but of course we’re English, so we’ll say everything is great even when it’s not!”
“We’ve found that giving the customer an opportunity to give anonymous feedback whilst paying the bill encourages them to help out the restaurant. We get 10x more feedback than online review sites or online surveys, and the customers genuinely love sharing their honest opinions on the service”
Buzzer properly launched their tablet service in December 2016, and there are now 5 sites using Buzzer’s feedback platform across London. They are also in talks with some well-known chains.
The most recent development incentivises good reviewers to publicly post their review online, which will help give restaurants back some control over their TripAdvisor and Google reviews. The ultimate goal, however, is to drag the mystery-dining industry kicking and screaming into the technological age!
Here at Startacus we look forward to hearing and seeing more on this customer feedback platform as it develops...
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
Got a business in the manufacturing sector? These tips on how you can reduce energy costs while being more sustainable are well worth a read...
 Daniel Dierkes, David Schara, and Maximilian Geißinger 2.jpeg)
Innovative InsurTech startup SureIn announces a €4M Seed round to further its mission of making insurance easy, transparent and hassle-free for SMBs.
Nassia Skoulikariti, Director of IoT Programmes, Mobile Ecosystem Forum shares some insights on how IoT is having a significant impact on all our lives.
.jpg)
Roger James Hamilton, Founder and CEO of Genius Group, a world-leading entrepreneur Edtech and education group, discusses how introducing a globalized curriculum will help better prepare students.
SuperFi, the debt prevention platform, has announced a $1m pre-seed funding round to support people during the cost of living crisis.
41 startups from 13 countries, including the UK, have been selected for the 8th Kickstart Innovation program, one of Europe’s leading innovation platforms.
Personal training platform Another Round has secured £300k in its latest fundraise, including investment from angels and its community.
Thingtrax Secures £4.3M to Empower Manufacturers to Build the Factories of the Future
A measure of inflation relief for small firms sees transport costs fall but service price increases remain elevated
Bedfordshire-based HR tech startup HR DataHub has built a range of tools for HR departments
Published on: 26th February 2017
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- SureIn Secures €4M to Close the SMB Insurance Gap 15th Aug 2023 Innovative InsurTech startup SureIn announces a €4M Seed round to further its mission of making insurance easy, transparent and hassle-free for SMBs.
- SuperFi raises $1M pre-seed funding round 28th Jul 2023 SuperFi, the debt prevention platform, has announced a $1m pre-seed funding round to support people during the cost of living crisis.
- Startups rely on AI & sustainability for new partnerships 27th Jul 2023 41 startups from 13 countries, including the UK, have been selected for the 8th Kickstart Innovation program, one of Europe’s leading innovation platforms.
- Another Round closes £300k Seed round to revolutionise personal training 21st Jul 2023 Personal training platform Another Round has secured £300k in its latest fundraise, including investment from angels and its community.
