Billi London launches world’s first enhanced biodegradable tights
by Startacus Admin
Each year, a reported 2 billion pairs of tights are produced, worn once and discarded. Step forward, Billi London who has launched the world’s first enhanced biodegradable tights.
Decomposing in less than five years in landfill versus traditional tights requiring anywhere from 40 to 100 years, Billi London is the first brand to create revolutionary tights with enhanced biodegradability, drastically reducing the harm that tights have on the planet.
Created in the UK by two French entrepreneurs, Sophie Billi-Hardwick and Marie Bouhier, the biodegradable tights are sustainably and ethically produced in Italy and will be available via a bi-monthly subscription model, delivered directly to the consumer’s door.
Sophie Billi-Hardwick said:
‘‘Women have accepted that tights are not far from being a single use garment and they robotically dispose of their ripped tights, without realising the impact that this has on the environment: it is how it has always been and it is how it will always be.’
The co-founders have been working with a yarn supplier able to apply an enhanced biodegradability formula to nylon without losing its features and quality.
Its special composition, under anaerobic landfill conditions will make it easier for bacteria to reach and digest the discarded tights, thus accelerating its biodegradation process.
And so far, it seems their target audience is happy to give their innovative solution the leg-up it needs to kick-start their ambition.
Their initial Billi London collection launched on the reward based crowdfunding platform Ulule, on May 15th 2020 and reached 100% in 24 hours, meaning they are now a step closer to their long term goal.
Congrats to Sophie and Marie and we look forward to seeing how their biodegradable tights brand continues to grow.
If you like the sound of this startup, you might also want to read up on:
Stuffstr, an innovative app that is tackling the waste issue within the fashion sector.
Digital supply chain startup, SupplyCompass.
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
Need some support to validate your startup and get investor-ready? The Raise Spring Accelerator programme is open for applications and will give you just that!
The lowdown on Kanda, the fintech startup that's on a mission to help tradespeople build their businesses and win better work.
Submer secures investment to support expansion and growth of its innovative energy and water saving technology.
It may still be a pretty challenging and stressful time for businesses. However, here are a few basic tips that should help...
10 innovative startups on a mission to solve some of the aerospace industry's key challenges are announced as participants in the next Aerospace Xelerated programme.
Creating an alcoholic drink startup? Richard Horwell from Brand Relations shares advice on how to overcome some of the key challenges when doing just that.
JustCarbon on mission to bring cryptocurrency benefits to nature-based solutions, driving increased investment and supporting global carbon market growth.
Chantelle Arneaud from Envestors shares insights on how the startup/scaleup investment sector has fared over the last year and advice on raising money for your business in 2022.
Chasing up money your business is owed? Amanda Hamilton, Chief Executive of the National Association of Licensed Paralegals shares her insights on how to do just that.
The award-winning accelerator Lloyd's Lab is back and on the look-out for innovative startups, scaleups and entrepreneurs for its next cohort, Cohort 8.
Published on: 21st May 2020
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- Early stage tech startups sought for Raise Spring Accelerator programme 18th Jan 2022 Need some support to validate your startup and get investor-ready? The Raise Spring Accelerator programme is open for applications and will give you just that!
- Planet First Partners backs cooling tank technology that reduces data centre climate impact 18th Jan 2022 Submer secures investment to support expansion and growth of its innovative energy and water saving technology.
- Aerospace Xelerated announces the AI and Autonomy startups in its 3rd cohort 14th Jan 2022 10 innovative startups on a mission to solve some of the aerospace industry's key challenges are announced as participants in the next Aerospace Xelerated programme.
- FORMEL Skin Secures €30M Series A to Expand its HealthTech Platform 21st Dec 2021 Major investment for FORMEL Skin to help further develop its dermatology platform, launch new medical treatments and expand into new markets.
