Bidooh takes it's facial analysis digital billboard advertising to South Korea
by Startacus Admin
Bidooh, the Manchester-based facial analysis, digital billboard advertising platform, announces that it has signed a contract with DBDB Labs, a full-service media agency based in Seoul, to utilise its digital billboard platform across 10,000 screens in South Korea.
The screens will be installed in book stores, corporate offices and shopping centres across South Korea. By using Bidooh’s GDPR compliant technology platform, any business – no matter how small or local – can become an advertiser and any screen can become an advertising screen by plugging a Bidooh Box into the HDMI port.
Manchester based Bidooh, the world’s first facial analysis, digital billboard software platform on the blockchain, promising to revolutionise the $34.8bn 'Out-of-Home'
advertising industry through democratisation, engagement and transparency.
The Group provides a complete turnkey platform which allows businesses to create an advert on the Bidooh app or website and book space in real-time. Within 60 seconds, this is displayed on a selected screen around the globe and data analytics is made immediately available for advertisers to measure the performance of their campaign. The Group has an MVP in place and screens live in multiple locations, along with an ever-growing number of global partners.
Bidooh’s fully GDPR compliant platform uses anonymised data collected by facial analysis to provide targeted, real-time time advertising on digital 
billboards.
Abdul Alim, co-founder and CEO, commented: “We are extremely pleased to have partnered with DBDB Labs to roll out 10,000 screens across South Korea. This contract expands our digital billboard platform to a new territory, demonstrates the scale of Bidooh’s commercial traction and ties in with our strategy of building quality partnerships across the globe.
The South Korean marketplace has a highly sophisticated understanding of blockchain’s benefits and we consider this contract a further vindication of our decision to adopt this technology to improve transparency and engagement on our platform.”
The contract extends Bidooh’s reach to East Asia with its blockchain-based platform set to operate on screens across shopping centres, corporate offices and book stores in South Korea. It follows the successful trial of the UK Test Network and a corporate office trial in Seoul.
Bidooh last week launched the ICO of it DOOH Token following the successful raise of its $5m soft cap in the pre-sale.
If you like the sound of this startup, you might want to read up on:
Greendeck - competitive retail intelligence using AI
Product Guru - product discovery made easy
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
Voicy, the online content platform for discovering, creating and sharing sound-clips and sound-effects secures investment to support team expansion and global growth.
.jpg)
Career Masterclass has launched a new website to showcase its offerings, as a strategic partner for businesses wanting to bolster D&I policies.
NI Startup? Fancy showcasing your startup at this year's Digital DNA event? We've got up to 10 spaces for NI startups to do just that. Here's the details!
Germany's leading digital solar platform, Zolar secures major investment to support roll out of new digital energy products.
Metro Bank seeks startups and scaleups with a focus on customer experience, community banking, optimisation of systems & data and sustainability for its second innovation lab.
Need a little extra motivation to get your daily step count up? Treekly will help you do your bit for the climate crisis with every step you take...
The lowdown on London-based SaaS startup Adadot and its innovative performance and wellbeing tracking platform for developers.
.jpg)
Henrik Grim, European GM of Capchase shares insights on how founders can navigate these more challenging funding conditions.
Storyblok secures major investment to further accelerate product innovation and growth into the US and Europe.
.png)
New podcast launched by Sport Tech Hub aims to share insights and inspiration from leaders and tech entrepreneurs in the sport and physical activity sector.
Published on: 8th November 2018
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- Voicy lands €1.2 million pre-Seed from Global Founders Capital to build the GIPHY for sound 20th May 2022 Voicy, the online content platform for discovering, creating and sharing sound-clips and sound-effects secures investment to support team expansion and global growth.
- Zolar Lands €100 Million Series C On The Back Of Surging Demand For Affordable Green Energy 19th May 2022 Germany's leading digital solar platform, Zolar secures major investment to support roll out of new digital energy products.
- Metro Bank opens call for participants for second Magic Makers programme 17th May 2022 Metro Bank seeks startups and scaleups with a focus on customer experience, community banking, optimisation of systems & data and sustainability for its second innovation lab.
- Storyblok Raises $47M Series B to Make Headless Content Management the New Standard 17th May 2022 Storyblok secures major investment to further accelerate product innovation and growth into the US and Europe.
