Beauty Matching Engine offers AI software to the beauty industry
by Startacus Admin
Beauty Matching Engine™ offers an AI driven personalisation, predictability & optimisation software built specifically for the beauty industry.
Although being bombarded with recommendations when you visit an online shop can be annoying, if those recommendations or well considered and based on what that site has learned about you, and are actually things that you are interested in, it can be helpful and time-saving. Getting this right from the 
business’s side isn’t always easy, particularly without being too intrusive, so a third party whose product will do this for you can be of great value.
London-based startup Beauty Matching Engine uses machine learning and big data proprietary technology to capture a consumer profile and track all behavioral data of every visitor to your website, and provides personalised recommendations to them based on that profile.
Beauty Matching Engine already works with more than 4,000 brands, 300,000 products, 150 retailers and has given 17.8 million recommendations to date across multiple beauty 
categories: skincare, haircare, body, fragrance, makeup, hands, and feet.
The startup provides a quick and simple quiz to your site, its length and type dependant on your business, and visitors fill this out to get started.
As the artificial intelligence learns more about the consumer, it will provide them with better recommendations online (including personalised landing pages), in physical shops, and via targeted, personalised emails.
Beauty Matching Engine was named as one of the finalists of 2018’s Retail Week Awards for the category of Customer Innovation. They were the only startup in the Customer Innovation category, up against 9 other multi-million-pound companies. At the 2019 European Data Science & AI Awards, the startup won the Award for Best Customer Experience using AI.
As a platform that benefits both consumer and retailers, we think this is just the start.
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
Got a business in the manufacturing sector? These tips on how you can reduce energy costs while being more sustainable are well worth a read...
 Daniel Dierkes, David Schara, and Maximilian Geißinger 2.jpeg)
Innovative InsurTech startup SureIn announces a €4M Seed round to further its mission of making insurance easy, transparent and hassle-free for SMBs.
Nassia Skoulikariti, Director of IoT Programmes, Mobile Ecosystem Forum shares some insights on how IoT is having a significant impact on all our lives.
.jpg)
Roger James Hamilton, Founder and CEO of Genius Group, a world-leading entrepreneur Edtech and education group, discusses how introducing a globalized curriculum will help better prepare students.
SuperFi, the debt prevention platform, has announced a $1m pre-seed funding round to support people during the cost of living crisis.
41 startups from 13 countries, including the UK, have been selected for the 8th Kickstart Innovation program, one of Europe’s leading innovation platforms.
Personal training platform Another Round has secured £300k in its latest fundraise, including investment from angels and its community.
Thingtrax Secures £4.3M to Empower Manufacturers to Build the Factories of the Future
A measure of inflation relief for small firms sees transport costs fall but service price increases remain elevated
Bedfordshire-based HR tech startup HR DataHub has built a range of tools for HR departments
Published on: 22nd September 2019
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- SureIn Secures €4M to Close the SMB Insurance Gap 15th Aug 2023 Innovative InsurTech startup SureIn announces a €4M Seed round to further its mission of making insurance easy, transparent and hassle-free for SMBs.
- SuperFi raises $1M pre-seed funding round 28th Jul 2023 SuperFi, the debt prevention platform, has announced a $1m pre-seed funding round to support people during the cost of living crisis.
- Startups rely on AI & sustainability for new partnerships 27th Jul 2023 41 startups from 13 countries, including the UK, have been selected for the 8th Kickstart Innovation program, one of Europe’s leading innovation platforms.
- Another Round closes £300k Seed round to revolutionise personal training 21st Jul 2023 Personal training platform Another Round has secured £300k in its latest fundraise, including investment from angels and its community.
