Batman and Superman? We look at some real life super business collaborations

by Startacus Admin
Batman and Superman? We look at some real life super business collaborations
Here at Startacus we love Collaboration. Indeed we have our own virtual workspace that allows community collaboration, so you would expect us to say that! However, whether it be recruiting the right staff for your startup, working with a co-founder on your project, or collaborating with other businesses for a collective goal or social good - collaboration can aid all parties and make the creative process much smoother and production.
With the annoucement over the last few days that for the first time, there will be a movie featuring both Batman and Superman together - one wonders how two Superheroes will come together - will it be as adversaries, for the greater good, because needs must, or because a long term business partnership is forged?
While we wonder about such fascinations, we thought it only fair to highlight a few real life superhuman business collaborations ourselves, just to prove that whilst we await the wonder / or mammoth creative failure of the Superman / Batman mashup, there are plenty of real life wonders often staring us in the face.
The Wright Brothers
Unlike the Gallagher bros of Oasis fame, some brother led ventures can survive and not only survive but really take flight. The Wright brothers, supermen themselves, credit the toy helicopter of two blades and a rubber band given to them by their dad, as the inspiration that led them to build their first aeroplane, fly the first historic flight, and create Wright Co. which built and sold planes. From small beginnings come great possibilities (or something like that!)
Sesame Street's Joan Ganz Cooney
Pub Quiz question. Who came up with the concept behind Sesame Street?
Although you wouldn't be in the minority if you thought the answer was Jim Henson, the answer is actually Joan Cooney. Joan actually headhunted Jim Henson to work on Sesame Street, as she had seen his puppets and the TV commercials he produced. Henson was not initially interested in the business proposition, but once involved, his introduction was the catalyst for one, if not the most well known children's TV shows of all time. This is a great example of how one should assemble the best talent you can around your startup and also that the famous entrepreneurs that you know are often supported by others - who whilst not so well known are just, if not more important to the overall process.
The Warner Bros.
Bearing in mind this article is because of the Superman / Batman mashup Warner Bros film announcement, we could not ignore the impact that the four Warner Bros. studio co-founders and brothers had in creating a successful and innovative film studio. The story of the 4 Polish born US immigrants, is very much a real life tale of the American dream, and its nice to see that their family collaboration, in founding Warner Bros Studios in 1923 has evolved into such a mammoth and integral engine of the American Movie Industry.
Steve Jobs and Steve Wozniak
Met in the early 1970’s. Played together building computers. Created a new type of personal computer with, at the time some pretty amazing functionality and design. Woz was good at the software development and Jobs - a dab hand at Marketing. Together their skills were like dynamite. Created Apple - you might have heard of them. One without the other - you wonder how far each would have gone. Collaboration at its best.
Keith Richards and Mick Jagger
Rock Stars? In this list? I hear some of you mumble. I thought this was a business list of the great business collaborations of all time? But seeing as the industry is known as the music business, it seems only right to include perhap the two top collaborators of all times, in terms of music, longevity, and business success. You can't imagine one really working without the other, and although Richards is not Superman to Jaggers Batman, I bet you can't think of many other artists, or businesses for that matter (and that is really what they are) who have been so successful and for so long.
If you are interested in Collaboration - you might want to read our previous post on the the benefits of business Collaboration - it’s superhumanly fab! And also, don’t panic - even if all the experts reckon your idea sucks - there’s always a few ideas that can baffle others but surprise us all as our previous article The Dragons' Den 'rejects' that had the last laugh highlights.
If you like what you see here on Startacus, why not become a member of our growing community? It's free! And you'll get all this - exclusive access to our Business Toolkit, discounts and offers galore for your business via our member only business deals, the chance to network and connect with loads of fellow self-starters, and maybe even become our celebrated 'Self-Starter of the Week' and tell the world your startup tale! Join right here for freeSubscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
Tech Nation calls for tangible support to secure capital, talent, growth and exits needed to accelerate the growth of UK tech in decade ahead.

Glasgow-based This is Milk seeks investment for Neve Learning, its cloud-based Ed-Tech platform that has inclusivity and accessibility at its core.

With the UK facing a clear digital skills gap, Amy Caton, Digital Talent and Impact Senior Manager at BT Group shares some insights on what businesses should do to close that divide.

The lowdown on Berlin-based Beazy and its innovative solution that helps teams to plan, produce and deliver creative content and helps businesses to connect with talented content creators.

The lowdown on Fluffy, the app offering dog training, 24/7 vet messaging and insurance to give pet owners peace of mind and support them with their pet care responsibilities.

Huckletree's new Web3 HQ aims to put London’s West End at the forefront of Britain’s tech superpower ambitions.

Leading sports marketing platform, OpenSponsorship announces move into music sector, the first new vertical industry for the trans-Atlantic martech business.

Kingussie High School scoops first place for Junior and Senior categories at this year’s Growing Future Assets Competition.

The lowdown on Manchester-based Arctic Shores and its innovative recruitment solution to help candidate potential count as much as skills and experience.

With the demand for tattoo removal now greater than ever, specialist NAAMA Studios makes a bid for a further £11m in funding.
Published on: 22nd July 2013
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.







- Tech Nation report reveals UK Tech could quadruple in value by 2032 with right conditions 23rd Mar 2023 Tech Nation calls for tangible support to secure capital, talent, growth and exits needed to accelerate the growth of UK tech in decade ahead.
- Neurodiverse learning and training platform Neve shares major six-figure investment opportunity 22nd Mar 2023 Glasgow-based This is Milk seeks investment for Neve Learning, its cloud-based Ed-Tech platform that has inclusivity and accessibility at its core.
- Huckletree opens new London hub for tech companies pioneering Web3 solutions 16th Mar 2023 Huckletree's new Web3 HQ aims to put London’s West End at the forefront of Britain’s tech superpower ambitions.
- OpenSponsorship making its move into the music sector 16th Mar 2023 Leading sports marketing platform, OpenSponsorship announces move into music sector, the first new vertical industry for the trans-Atlantic martech business.