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Attracting Graduates To Your New Business: Our Top Tips

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by Startacus Admin


Considering hiring some graduates for your team? Here are some basic tips to help you do just that

photo-1562585195-97aff4b3848cSo, you need to recruit some staff to join your team, but you want them to be recent graduates – but how do you do this? Often, there are more graduates than there are opportunities, but it is important that you aren’t just hiring the first person who applies to a role. It is possible that they need a job and so are applying for things that they aren’t really qualified for.

For this reason, you need to make sure that you are attracting the right graduates and ensuring that they want to work at your company. Below, we thought we’d give you some tips to help you widen the pool and find the perfect staff for your new business.

Advertise In The Right Places

Where are you planning on advertising your new roles? In 2021, you have more options than a simple job board and many graduates are looking for roles elsewhere. For example, tons of graduates spend hours every day on LinkedIn looking for roles in their field – so why aren’t you advertising there? You can also consider using social media sites like Facebook or Instagram to attract graduates who might already be on these channels. If you don’t advertise in the right places, you aren’t going to attract top talent.

Rethink Your Perks System

photo-1596736146509-b468e77527faGraduates might be fresh faces in the industry but that doesn’t mean that they don’t know what they want. It isn’t just about salaries anymore, especially when it comes to recent graduates who might not be offered high salaries with such little experience. So, for this reason, you need to make sure that you are thinking about the perks that you are offering. Are they relevant to the kind of candidates that you want to attract? Focusing on childcare and pensions isn’t quite the right way to attract a young candidate. Instead, consider flexible benefits, of which there are many. Great examples include the Zest Benefits employee benefits platforms which can make sure that there is something for everyone. 

Partner With A Local University

Have you ever considered partnering with a local university? This is arguably one of the easiest and most effective ways that you can attract graduates to your new business. Many local universities will partner with local businesses to give their students the best possible chance of getting hired once they graduate. So, see if there is anything that you can do to get your name out there and see what happens! You might even be able to make some money through this kind of partnership.

Showcase Opportunities For Progression

photo-1507297230445-ff678f10b524Finally, you should realise that graduates are just starting out in their career and want to make sure that they have a plan in place for the future. They don’t want to get stuck in a dead-end job with no opportunities to progress their career. So, when interviewing or advertising for your new roles, you should be clear when it comes to what the future might hold. Is there a chance that the graduate could potentially move into management soon? If this is the case, make it clear and this will spark their interest.

Get Started

Hiring graduates can be a great solution for a new business that needs new ideas to help them grow. If you are hoping to attract graduates who have knowledge and experience in your field, you should try to take on board the tips that we have given you. Don’t just hire anyone who applies – use these tips and you’ll soon find that you have the perfect team in place.


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Published on: 26th March 2021

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