Attest - market and brand intelligence made easy
by Startacus Admin
Market research is important to a business’s ability to make good decisions, know what changes need to be made, etc., but it can be slow going. We have an article here about why market research is so important, and we have written about some useful market research options in the past. But new to the area is a startup aiming to provide valuable, actionable insights and data analysis faster and more often, allowing businesses to be more data-driven and to maximise their potential.
Attest is a London-based startup offering brand intelligence and on-demand market intelligence directly from consumers.
The startup says it will return results from over 1,000 UK consumers in under 24 hours. These consumers can be nationally - or internationally-representative groups or customised in a method similar to the customisation of Facebook ads. Measure the effectiveness and awareness of your brand, track how your campaigns affect this awareness and consumer perception, and even delve in deeper to the collected data by asking follow-up questions to a specific audience.
On the market insights side, Attest allows you to build customised surveys and see the answers in real time. If you need, the startup itself can act as an insight team, helping to draft the surveys and walking you through the key points of the results.
Attest is backed by $3.1m in recent funding from investors including Oxford Capital and Episode 1, among others. The startup will be using this funding to not only roll out the full version of its platform, but to expand into new sectors.
According to Startups.co.uk, between June and mid-August of this year, Attest’s traffic increased by 305% and it gathered a 1,811% increase in leads. Startup.co.uk has shortlisted Attest for Product Business of the year owing to the potential it sees in the business. People’s Champion voting, incidentally, ended on 5th Nov if you wanted to head over to see who is in the running.
Either way, with Attest growing so quickly and gathering big brands to its client list, we don’t think it will be going away any time soon.
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
Starting a business can be a lot of hard work, so here's a few ways to avoid burnout and find a healthy work life balance.
At one-day event Ideation NI Thon, students will get the chance to solve global and local sustainability, environmental, city and health problems.
NI startup ESTHER, a peer-2-peer giving platform allowing charitable donors to give money directly to people living in poverty, head to New York for a 4-day fact finding mission.
The lowdown on how an Australian startup generated global sales for their innovative product, "weighted blankets"...
At 82% the UK takes 4th place in the list of countries being most ready for automation and robotics, whilst 30% of UK population’s jobs are at risk of automation.
The innovative game, eQuoo that helps users build their emotional fitness and thereby help fight their mental illness
The London-based femtech startup that is using AI and genetic testing to provide a tailored oral contraception service for women
Recent research by Starling bank shows that in 2019, women earned up to £12,319 less per year than their male colleagues of the same age and within the same industry
Brandtech group, You & Mr Jones, has invested in ethical video startup Good-Loop who have closed a US $1.6m seed funding round.
2019 saw celebrities contribute to start-up investments in record numbers, surpassing a previous spike in 2015.
Published on: 5th November 2017
.png)
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.
- Ideation NI Thon at NI Science Festival sets out to solve global issues 17th Jan 2020 At one-day event Ideation NI Thon, students will get the chance to solve global and local sustainability, environmental, city and health problems.
- NI startup ESTHER takes flight to New York 16th Jan 2020 NI startup ESTHER, a peer-2-peer giving platform allowing charitable donors to give money directly to people living in poverty, head to New York for a 4-day fact finding mission.
- 2019 stats show that the gender pay gap continues 14th Jan 2020 Recent research by Starling bank shows that in 2019, women earned up to £12,319 less per year than their male colleagues of the same age and within the same industry
- Digital DNA Awards 2020 nominations now open 13th Jan 2020 The Digital DNA Awards, held in partnership with MCS Group, celebrate the best tech talent, from companies of all sizes, excelling in the world of Digital and Tech and not just in NI...
