AdLaunch - making video ad creation easy for everyone

by Startacus Admin

AdLaunch - the startup that's created a data-driven video creation service looking to help change how digital videos are made...

We have said plenty of times before that video content is the future. We already see that videos and images are more popular in social media stats. They are easier to consume on our small screens and on the move, and we feel like we can get more out of a shorter amount of time with them.

Video ads can explain a product or service and attract us to it much more easily than any other kind of advertising. It is no wonder, then, that the need for simpler, quicker ways of making video content, particularly among small businesses, is growing.

UK/Finland-based SaaS startup AdLaunch is here to fulfill that need. It is a cloud-based video creation platform designed to shorten the amount of time spent creating videos and which allows anyone of any skill level to create videos right in their browser.

It does this by having 100,000 videos, 1m images, and 200 music tracks available to you. You simply create your timeline and drag and drop everything that you want to use into it. You can upload your own logos, imagery, and videos as well, and the text editing options are simple to use, yet powerful enough to allow you to create something that does not look amateur. You can create an engaging video ad in a matter of minutes, available in a range of formats, and with no watermark.

Just this month, AdLaunch announced that it has launched a funding round on Seedrs, with a goal of £50,000. With over 10,000 corporate users across 130 countries, it isn’t too surprising that in 2019, it tripled its first Seedrs round goal by raising £190,000.

This funding will be used to work on giving users more insight into video trends, and further developing their patent-pending automatic video generation, using AI to put together data such as keywords, previous videos, and website data such as colors, fonts and logos.

Particularly for solo entrepreneurs and SMEs, a simple to use platform like this that can help you make engaging video ads without a huge budget and expert designers and video editors could be invaluable.

They are not exclusive in offering this type of video creation service, but we think they’ll have no problem with this next funding round, and we’ll soon see another zero or two on their number of users...

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• #video
• #innovation
• #crowdfunding
• #data driven

Published on: 18th March 2020