Adadot - the world's first fitness tracker for work

by Startacus Admin
The lowdown on London-based SaaS startup Adadot and its innovative performance and wellbeing tracking platform for developers.
When working, there are certain things you can track to give yourself an idea of how well you are doing, be it word count, emails per hour, deals closed per day, or whatever is applicable to your work. This is fine, but if you were to wear a fitness tracker, wouldn’t you want it to do a little more than tell you how far you’ve gone and how many steps you’ve taken? Perhaps you’d like it to give you more about your gait, breathing pattern, and tips to improve stamina, for example? What if, in a similar way, you could get more out of a performance tracker for work?
London-based SaaS startup Adadot has built a platform to do just this. Theirs is a performance and wellbeing tracking platform that helps developers improve the way that they feel and work.
Adadot helps people to understand the correlation between wellbeing at work and their performance and productivity, based on the pretty straightforward and common sense idea that the better someone feels, the more supported by their employer they are, the more satisfied they are with their job, the better they perform.
The platform plugs into the tools you are already using and tracks working patterns, helping you to identify how to maximise results and avoid burnout. Compare your performance with your own past benchmarks, and anonymously see how you stack up against peers and the industry in general. The foundation of Adadot is DORA's State of DevOps research program, from Developed by Google, which represents seven years of research and data from over 32,000 professionals worldwide.
As well as reaching the #1 Product of the Day spot on Product Hunt in January, Adadot won the Innovate UK SMART Grant. In April 2022, the startup announced that it had raised $1 million in funding, which will help launch their tracker and expand their reach.
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
With the UK facing a clear digital skills gap, Amy Caton, Digital Talent and Impact Senior Manager at BT Group shares some insights on what businesses should do to close that divide.

The lowdown on Berlin-based Beazy and its innovative solution that helps teams to plan, produce and deliver creative content and helps businesses to connect with talented content creators.

Huckletree's new Web3 HQ aims to put London’s West End at the forefront of Britain’s tech superpower ambitions.

Leading sports marketing platform, OpenSponsorship announces move into music sector, the first new vertical industry for the trans-Atlantic martech business.

Kingussie High School scoops first place for Junior and Senior categories at this year’s Growing Future Assets Competition.

The lowdown on Manchester-based Arctic Shores and its innovative recruitment solution to help candidate potential count as much as skills and experience.

With the demand for tattoo removal now greater than ever, specialist NAAMA Studios makes a bid for a further £11m in funding.

By combining machine-learning with zero-party data, new tool launched by MarTech startup Qudo ends the ‘era of assumption’ for marketers.

Want to be your own boss and earn some money whilst travelling? Here are a few ways to do just that...

Innovative app marketing and analytics startup, App Radar becomes first platform to provide app marketers with Generative AI-powered insights into their own apps and competition.
Published on: 17th May 2022
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.







- Huckletree opens new London hub for tech companies pioneering Web3 solutions 16th Mar 2023 Huckletree's new Web3 HQ aims to put London’s West End at the forefront of Britain’s tech superpower ambitions.
- OpenSponsorship making its move into the music sector 16th Mar 2023 Leading sports marketing platform, OpenSponsorship announces move into music sector, the first new vertical industry for the trans-Atlantic martech business.
- Scottish Highlands Home to the Next Generation of Future Female Investors 15th Mar 2023 Kingussie High School scoops first place for Junior and Senior categories at this year’s Growing Future Assets Competition.
- London-based NAAMA Studios on a mission to raise £11m funding 14th Mar 2023 With the demand for tattoo removal now greater than ever, specialist NAAMA Studios makes a bid for a further £11m in funding.