Startacus Join Now! /
View Our Toolkit

5 tips for getting new clients and new business

Startacus RSS

by Startacus Admin

Patrick Collins - Founder of Timely Pa returns to write his second blog post for Startacus with some handy tips on getting new clients and new business...

"Following last week’s blog where I discussed the tools you need to build the business, you are now in a position where you are active and looking for building new businessclients.

Growing a company can be a scary process and it can seem difficult at times to build clients. No matter what line of business you are in, this piece of advice always resonated with me and has proven to be very relevant:

“It is easier to go from 1 penny to 1 pound than it is to go from nothing to 1 penny.”

I also stuck to this mantra that:

“If you offer people free ice cream, they will always eat it. That doesn’t mean they will come back the next day and pay for it”

Many companies initial thought when growing a business is to give away free business and try to get a database of free beta users. However I always feel it is more important to be confident of your product and that it is worth paying for. If you charge people from the start, the feedback is always more honest and relevant and you have a much more appealing business that has gained traction and is making money at the same time.

There are many ways to gain new business in any types of sectors, but these are the 5 principles I have always adhered to:

1 - Write a list of everyone you know personally that may be interested in your product or that may be able to introduce business. A great way to grow is through referrals and building the brands reputation. Regardless if you are physical or online businesses, an early user base of good quality clients that like your product is a great foundation for your growth.

2 - Market yourself. You can gain a huge amount of publicity from very cheap or free techniques. Be active on social media but keep this very precise to a few social platforms such as Twitter and Facebook as you can expand to more as you grow. Twitter has many hash tags such as #localhour, where you can publicize your business to all people in that area. If you are an online business, use hash tags to create awareness of your company to a wider audience. You can also create great awareness for your product by guest blogging on sites.

3 - Use online forums and online marketplaces specific to your trade. Examples of these are: Gumtree / vivastreet / craigslist /o-desk / elance / peopleperhour. Many of these are free to use and can gain your very first customers and site traffic.

4 - Ask for business. If you have worked with a client and they are happy, politely ask them if they could refer anyone who may be interested. If you do this right, one new client can lead to a stream of ongoing leads and new business.

5 - Be helpful and approachable. It is amazing how people I have spoken to or helped in the past became the clients of Timely PA. Be open to helping other business, give people advice and share your expertise and experience with people who could benefit from that. People will definitely remember you when they need your service.

You now have the tools to build your business, you are gaining new clients and next week I will be discussing how to create the processes and outsource in order to grow rapidly."

Cheers Patrick. Patrick Collins and Timely Pa can be found on Twitter @timelypa and of course via www.timelypa.com. Also here is our interview with Patrick about Timely Pa.

If you like this themed article - you might also like our recent post on Tips for Targeting Prospective Clients when offering a Service

and  If you like what you see here on Startacus and want to get involved yourself, why not become a member of our growing community by joining for free here!  


Startacus RSS
Business DealsSubmit Your Startup
Win TicketsNetwork and Collaborate
Our Latest Features



Published on: 24th July 2013

If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.


Create an Idea!View Other Ideas, Projects or Startups
Drive with Belron Why not Sign Up?
Create Projects
Edit Projects
Self Interviews
Self Starter of the Year
Product Giveaways
Subscribe to our Newsletter
  • Top Startup Events UK and Ireland 2017 20th Jan 2017 In honoured tradition we return with our roundup and list of the top UK and Ireland Startup Events and Conferences for 2017.
  • AIB Start-up Academy Summit returns to Belfast! 13th Jan 2017 Northern Ireland startups and entrepreneurs listen up! The AIB Start-up Academy Summit will be back in Belfast and we’ve all the important info you need to bag your free ticket to attend!
  • Newcastle Startup Week Set to Inspire 11th Jan 2017 Newcastle Startup Week - a new festival of entrepreneurship aims to inspire local people to start businesses and attract greater inward investment to the city and wider North East of England region.
  • Drive with Belron Accelerator seeks disruptive Startups 7th Jan 2017 The world’s leading vehicle glass repair and replacement service provider Belron is back on the hunt for innovative startups to joins its ten week accelerator Drive.
Startacus
Check us out at our Google+ page!